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Fast Fashion

How Shein and Temu Are Upending the Global Air Cargo Industry

Shein and Temu’s growth is squeezing out space for other industries on air freighters, just as global firms are scrambling to find alternative logistics options due to the Red Sea disruptions.

How Shein and Temu Are Upending the Global Air Cargo Industry

Shein and Temu’s growth is squeezing out space for other industries on air freighters, just as global firms are scrambling to find alternative logistics options due to the Red Sea disruptions.


The New H&M CEO’s Challenges: Wrong Product, Pricing and Channels.

In a surprising shakeup Wednesday, the Swedish fast fashion chain promoted longtime executive Daniel Ervér to CEO. Critics say his lack of outside experience will make it all the more difficult for H&M to embark on a necessary transformation.

The New H&M CEO’s Challenges: Wrong Product, Pricing and Channels.

In a surprising shakeup Wednesday, the Swedish fast fashion chain promoted longtime executive Daniel Ervér to CEO. Critics say his lack of outside experience will make it all the more difficult for H&M to embark on a necessary transformation.


H&M Names New CEO in Surprise Move

The company surprised investors with the announcement that H&M brand head Daniel Ervér will takeover from outgoing chief Helena Helmersson.

H&M Names New CEO in Surprise Move

The company surprised investors with the announcement that H&M brand head Daniel Ervér will takeover from outgoing chief Helena Helmersson.


The Best of BoF 2023: A New Consumer Economy

Spending cooled in 2023 as shoppers grappled with inflation, debt and high mortgage rates. Some retailers were more vulnerable than others. The strongest players are able to meet consumers where they are, through thick and thin.

The Best of BoF 2023: A New Consumer Economy

Spending cooled in 2023 as shoppers grappled with inflation, debt and high mortgage rates. Some retailers were more vulnerable than others. The strongest players are able to meet consumers where they are, through thick and thin.


The Year Ahead: Deconstructing Fast Fashion’s Future

Fast-fashion challengers, led by Shein and Temu, are changing tactics around price, customer experience and speed. Success for disruptors and incumbents will likely hinge on their ability to adapt to fiercer competition and other pressures, The State of Fashion 2024 reports.

The Year Ahead: Deconstructing Fast Fashion’s Future

Fast-fashion challengers, led by Shein and Temu, are changing tactics around price, customer experience and speed. Success for disruptors and incumbents will likely hinge on their ability to adapt to fiercer competition and other pressures, The State of Fashion 2024 reports.


Under Pressure From Shein, H&M Reaches for Upmarket Shoppers

In seeking to attract more aspirational shoppers, H&M is boosting its image through high fashion collaborations.

Under Pressure From Shein, H&M Reaches for Upmarket Shoppers

In seeking to attract more aspirational shoppers, H&M is boosting its image through high fashion collaborations.


Have We Hit Peak Fast Fashion?

Zara-owner Inditex’s earnings this week come as some analysts say the category’s best days are behind it.

Have We Hit Peak Fast Fashion?

Zara-owner Inditex’s earnings this week come as some analysts say the category’s best days are behind it.


Why Primark Went All-In on Rita Ora

The elaborate collection features more than 300 items — whether it delivers will hinge on Ora’s star power and how much consumers’ buy into the authenticity.

Why Primark Went All-In on Rita Ora

The elaborate collection features more than 300 items — whether it delivers will hinge on Ora’s star power and how much consumers’ buy into the authenticity.


Fast Fashion’s M&A Frenzy, Explained

Amid a spending slowdown and steep competition, the UK fast-fashion players including Asos and Frasers Group are selling off struggling brands.

Fast Fashion’s M&A Frenzy, Explained

Amid a spending slowdown and steep competition, the UK fast-fashion players including Asos and Frasers Group are selling off struggling brands.


What Shein’s Lower Valuation Means for the Future of Fast Fashion

The fast fashion retailer reportedly raised funding this week at a lower valuation. But the e-commerce giant remains immensely popular — and may have some more tricks up its sleeves.

What Shein’s Lower Valuation Means for the Future of Fast Fashion

The fast fashion retailer reportedly raised funding this week at a lower valuation. But the e-commerce giant remains immensely popular — and may have some more tricks up its sleeves.


Report: Shein Raises $2 Billion at a Lower Valuation

The latest funding round for the Chinese fast fashion behemoth values the company at $66 billion.

Report: Shein Raises $2 Billion at a Lower Valuation

The latest funding round for the Chinese fast fashion behemoth values the company at $66 billion.


Why Adidas’ China Comeback Is Lagging Nike’s

Both brands saw sales decline during the Uighur forced labour controversy but Adidas is more vulnerable to competition from local sportswear giants Li Ning and Anta.

Why Adidas’ China Comeback Is Lagging Nike’s

Both brands saw sales decline during the Uighur forced labour controversy but Adidas is more vulnerable to competition from local sportswear giants Li Ning and Anta.