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Luxury

How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

Quiet Luxury Has No Place at the Met Gala

An event built on viral moments is unlikely to move the discourse around stealth wealth forward. Plus, what else to watch for this week.

Quiet Luxury Has No Place at the Met Gala

An event built on viral moments is unlikely to move the discourse around stealth wealth forward. Plus, what else to watch for this week.


Peter Hawkings Named Creative Director of Tom Ford

With the sale to Estée Lauder complete, Tom Ford’s longtime colleague and collaborator will take the creative helm at his namesake brand.

Peter Hawkings Named Creative Director of Tom Ford

With the sale to Estée Lauder complete, Tom Ford’s longtime colleague and collaborator will take the creative helm at his namesake brand.


Why Tax-Free Shopping Matters

This week, Burberry’s chairman took the UK prime minister to task over his decision to eliminate tax-free shopping for tourists, calling Britain the ‘least attractive shopping destination in Europe.’

Why Tax-Free Shopping Matters

This week, Burberry’s chairman took the UK prime minister to task over his decision to eliminate tax-free shopping for tourists, calling Britain the ‘least attractive shopping destination in Europe.’


Richard Avedon: Major Names Celebrate the Legacy of a Unique Photographer

An expansive new exhibition, on the 100th anniversary of his birthday, sees notable names from Cindy Crawford to Spike Lee pick their favourite images.

Richard Avedon: Major Names Celebrate the Legacy of a Unique Photographer

An expansive new exhibition, on the 100th anniversary of his birthday, sees notable names from Cindy Crawford to Spike Lee pick their favourite images.


Jil Sander and the Power of Love

Designers Luke and Lucie Meier have softened the fast-growing brand’s signature rigour with a newfound dreaminess that is all about them, writes Tim Blanks.

Jil Sander and the Power of Love

Designers Luke and Lucie Meier have softened the fast-growing brand’s signature rigour with a newfound dreaminess that is all about them, writes Tim Blanks.


BoF Masterclass | The Lifestyle Era: Luxury’s Opportunity in Home and Hospitality

Understand how retailers and fashion brands can better satisfy consumers' interior design needs with BoF Insights.

BoF Masterclass | The Lifestyle Era: Luxury’s Opportunity in Home and Hospitality

Understand how retailers and fashion brands can better satisfy consumers' interior design needs with BoF Insights.


Tiffany, Dior: Understanding the New Model for Luxury Flagships

There are stores, there are flagships, and then there are mega projects like Dior’s Avenue Montaigne, Chanel’s Rue Cambon and Gucci’s Garden that go a step further in driving revenue and creating a lasting impression with shoppers. On Friday after a four-year renovation, Tiffany will make its case to be added to that list.

Tiffany, Dior: Understanding the New Model for Luxury Flagships

There are stores, there are flagships, and then there are mega projects like Dior’s Avenue Montaigne, Chanel’s Rue Cambon and Gucci’s Garden that go a step further in driving revenue and creating a lasting impression with shoppers. On Friday after a four-year renovation, Tiffany will make its case to be added to that list.


Tom Ford Drops Surprise Swan Song Collection

The collection is comprised of re-issues of Ford’s favourite looks from the past 13 years.

Tom Ford Drops Surprise Swan Song Collection

The collection is comprised of re-issues of Ford’s favourite looks from the past 13 years.


Luxury's Record High Stock Prices, Explained

Kering’s first-quarter sales were a stress test for luxury demand after strong momentum at LVMH and Hermès pushed shares in the sector to dizzying heights.

Luxury's Record High Stock Prices, Explained

Kering’s first-quarter sales were a stress test for luxury demand after strong momentum at LVMH and Hermès pushed shares in the sector to dizzying heights.


Heritage Porcelain Brand Ginori 1735 Enters Lifestyle

During Salone del Mobile, Ginori 1735 unveiled its redesigned Milanese flagship store — the latest iteration of the 300-year-old business’ strategic move into the lifestyle market. BoF sits down with Ginori 1735′s brand and product director Annalisa Tani to learn more.

Heritage Porcelain Brand Ginori 1735 Enters Lifestyle

During Salone del Mobile, Ginori 1735 unveiled its redesigned Milanese flagship store — the latest iteration of the 300-year-old business’ strategic move into the lifestyle market. BoF sits down with Ginori 1735′s brand and product director Annalisa Tani to learn more.


Op-Ed | Debunking the Quiet Luxury Myth

‘Quiet luxury’ appears to be spreading like wildfire, but the trend is likely to prove both shallow and fleeting, argues Eugene Rabkin.

Op-Ed | Debunking the Quiet Luxury Myth

‘Quiet luxury’ appears to be spreading like wildfire, but the trend is likely to prove both shallow and fleeting, argues Eugene Rabkin.


Burberry Chair Says UK ‘Least Attractive Shopping Destination in Europe’

At an event organised by prime minister Rishi Sunak’s government, Gerry Murphy criticised the 2020 decision to end the UK’s tax-free shopping program and called Bexit a ‘drag on growth.’

Burberry Chair Says UK ‘Least Attractive Shopping Destination in Europe’

At an event organised by prime minister Rishi Sunak’s government, Gerry Murphy criticised the 2020 decision to end the UK’s tax-free shopping program and called Bexit a ‘drag on growth.’