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Luxury

How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

Chanel to Double Capital Investments, Bolster ‘Ultimate Luxury Experience’ as Sales Surge

The privately-held fashion and beauty giant’s sales rose 17 percent to $17 billion in 2022. Private salons for top-spending clients, emerging technologies and a new London headquarters are on new CEO Leena Nair’s agenda.

Chanel to Double Capital Investments, Bolster ‘Ultimate Luxury Experience’ as Sales Surge

The privately-held fashion and beauty giant’s sales rose 17 percent to $17 billion in 2022. Private salons for top-spending clients, emerging technologies and a new London headquarters are on new CEO Leena Nair’s agenda.


Case Study | Inside Hermès’ Best-in-Class Leather Goods Strategy

How a unique approach to supply chain, design, communications and retail has powered blockbuster demand for iconic bags like the Birkin and Kelly, enabling the French leather goods house to face down rivals and become a global megabrand with a market capitalisation greater than Nike’s.

Case Study | Inside Hermès’ Best-in-Class Leather Goods Strategy

How a unique approach to supply chain, design, communications and retail has powered blockbuster demand for iconic bags like the Birkin and Kelly, enabling the French leather goods house to face down rivals and become a global megabrand with a market capitalisation greater than Nike’s.


Together Group Acquires Production Company North Six

The production company, which was caught up in Balenciaga’s recent controversy, has won acclaim for its work on luxury campaigns over the last two decades. Now, it joins a growing portfolio of PR and creative agencies including Purple and King & Partners.

Together Group Acquires Production Company North Six

The production company, which was caught up in Balenciaga’s recent controversy, has won acclaim for its work on luxury campaigns over the last two decades. Now, it joins a growing portfolio of PR and creative agencies including Purple and King & Partners.


Luxury Stocks Lose $30 Billion in One Day on Demand Fears

A blistering rally in luxury goods stocks this year powered by international demand, particularly from China, has taken a hit, wiping out more than $30 billion from the sector on Tuesday.

Luxury Stocks Lose $30 Billion in One Day on Demand Fears

A blistering rally in luxury goods stocks this year powered by international demand, particularly from China, has taken a hit, wiping out more than $30 billion from the sector on Tuesday.


China’s Big-Spending, Picky Youth Are Global Luxury’s Lifeline

Big-spending Gen-Zs will propel China to the position of the world’s top buyer by 2025 — usurping both the US and Europe, according to PwC.

China’s Big-Spending, Picky Youth Are Global Luxury’s Lifeline

Big-spending Gen-Zs will propel China to the position of the world’s top buyer by 2025 — usurping both the US and Europe, according to PwC.


Bulgari CEO: ‘Less But Better’ Driving Luxury Growth

The LVMH brand is recording ‘more than double digit’ growth, generated by ‘natural upselling requested by clients,’ said chief executive Jean-Christophe Babin in an exclusive interview with BoF.

Bulgari CEO: ‘Less But Better’ Driving Luxury Growth

The LVMH brand is recording ‘more than double digit’ growth, generated by ‘natural upselling requested by clients,’ said chief executive Jean-Christophe Babin in an exclusive interview with BoF.


Audemars Piguet Names Ilaria Resta as New CEO

The world’s second-biggest independent watch brand has named a veteran perfume and consumer-goods executive to lead its next chapter.

Audemars Piguet Names Ilaria Resta as New CEO

The world’s second-biggest independent watch brand has named a veteran perfume and consumer-goods executive to lead its next chapter.


Dior’s ‘Global Atelier’ Turns to Mexico

On Saturday, Dior landed in a rainy Mexico City to stage its latest destination show at Colegio San Ildefonso, a former Jesuit seminary turned canvas for Mexico’s great 20th-century muralists.

Dior’s ‘Global Atelier’ Turns to Mexico

On Saturday, Dior landed in a rainy Mexico City to stage its latest destination show at Colegio San Ildefonso, a former Jesuit seminary turned canvas for Mexico’s great 20th-century muralists.


Why Luxury Brands Can’t Resist Cannes

The film festival has become an increasingly important launchpad for luxury brands such as Versace, which will reveal a collection co-designed by Dua Lipa on Tuesday. Plus, what else to watch for this week.

Why Luxury Brands Can’t Resist Cannes

The film festival has become an increasingly important launchpad for luxury brands such as Versace, which will reveal a collection co-designed by Dua Lipa on Tuesday. Plus, what else to watch for this week.


Ludovic de Saint Sernin Exits Ann Demeulemeester

The social-media savvy designer is leaving the ready-to-wear brand after a single season.

Ludovic de Saint Sernin Exits Ann Demeulemeester

The social-media savvy designer is leaving the ready-to-wear brand after a single season.


BoF Insights | How to Tap Into the Enduring Appeal of Branded Luxury Hotels

As global travel continues its post-pandemic recovery, BoF Insights explains how hotels and resorts are helping luxury brands from Bulgari to Gucci stay close to their customers, even when they’re on the road.

BoF Insights | How to Tap Into the Enduring Appeal of Branded Luxury Hotels

As global travel continues its post-pandemic recovery, BoF Insights explains how hotels and resorts are helping luxury brands from Bulgari to Gucci stay close to their customers, even when they’re on the road.


Burberry Americas Slowdown Sours China Rebound

Shares fell 6 percent after deteriorating sales in the Americas overshadowed a resurgence in Chinese demand. The British megabrand is in the midst of a transformation under CEO Jonathan Akeroyd and designer Daniel Lee.

Burberry Americas Slowdown Sours China Rebound

Shares fell 6 percent after deteriorating sales in the Americas overshadowed a resurgence in Chinese demand. The British megabrand is in the midst of a transformation under CEO Jonathan Akeroyd and designer Daniel Lee.