Skip to main content

China

On-the-ground intelligence and insights from the world’s largest fashion market.

Global Brands Have a Design Disconnect with China’s Youth

Shanghai Fashion Week exposed a subtle but unshakable aesthetic gap between local designers and global fashion brands, suggesting that the latter need to do better range planning to satiate demand in China. Read China Decoded to make sense of the market.

Global Brands Have a Design Disconnect with China’s Youth

Shanghai Fashion Week exposed a subtle but unshakable aesthetic gap between local designers and global fashion brands, suggesting that the latter need to do better range planning to satiate demand in China. Read China Decoded to make sense of the market.


‘China Oracle’ Warns Not to ‘Take it Easy’ in World’s Largest Luxury Market

BoF’s Imran Amed sat down with LVMH Greater China group president Andrew Wu at the BoF China Summit to demystify the multi-faceted Chinese consumer.

‘China Oracle’ Warns Not to ‘Take it Easy’ in World’s Largest Luxury Market

BoF’s Imran Amed sat down with LVMH Greater China group president Andrew Wu at the BoF China Summit to demystify the multi-faceted Chinese consumer.


Caroline Hu Wins Inaugural $100,000 BoF China Prize

The New York-based Chinese fashion designer and self-described ‘daily couturier’ was praised by jury members for her outstanding artistry and entrepreneurial potential.

Caroline Hu Wins Inaugural $100,000 BoF China Prize

The New York-based Chinese fashion designer and self-described ‘daily couturier’ was praised by jury members for her outstanding artistry and entrepreneurial potential.


Redefining Modern Entrepreneurship at the BoF China Summit

Founders and executives from LVMH, Moda Operandi, Xiaohongshu, and Clot were among those who took to the stage during Shanghai Fashion Week.

Redefining Modern Entrepreneurship at the BoF China Summit

Founders and executives from LVMH, Moda Operandi, Xiaohongshu, and Clot were among those who took to the stage during Shanghai Fashion Week.


Who's Who Behind the Scenes at Shanghai Fashion Week

With its growing network of trade shows, showrooms and B2B events, China’s leading fashion week has produced an influential group of power brokers at the ready-to-wear event. Read China Decoded to make sense of the market.

Who's Who Behind the Scenes at Shanghai Fashion Week

With its growing network of trade shows, showrooms and B2B events, China’s leading fashion week has produced an influential group of power brokers at the ready-to-wear event. Read China Decoded to make sense of the market.


The BoF Podcast: McKinsey’s Kevin Sneader on the China Opportunity

As the fashion industry turns its attention to China's burgeoning consumer market, Hong Kong-based Kevin Sneader challenges one-dimensional conceptions of the country and its people.

The BoF Podcast: McKinsey’s Kevin Sneader on the China Opportunity

As the fashion industry turns its attention to China's burgeoning consumer market, Hong Kong-based Kevin Sneader challenges one-dimensional conceptions of the country and its people.


Is Luxury Immune from Europe's Trade Tussle with China?

China has given a lifeline to European luxury brands, but trade tensions are brewing. Read China Decoded to make sense of the market.

Is Luxury Immune from Europe's Trade Tussle with China?

China has given a lifeline to European luxury brands, but trade tensions are brewing. Read China Decoded to make sense of the market.


Prada Shares Tumble as China Slowdown Hits Profits

The company’s operating profit fell 10 percent to €323.8 million, shares slumped 7.2 percent in early Hong Kong trading and the stock has dropped about 35 percent in the past year.

Prada Shares Tumble as China Slowdown Hits Profits

The company’s operating profit fell 10 percent to €323.8 million, shares slumped 7.2 percent in early Hong Kong trading and the stock has dropped about 35 percent in the past year.


An Emerging Designer's Quiet Culture Clash

Asai's London-based designer A Sai Ta has gone from selling his brand via Instagram DMs to being stocked at the likes of Dover Street Market and Ssense without sacrificing his experimental touch.

An Emerging Designer's Quiet Culture Clash

Asai's London-based designer A Sai Ta has gone from selling his brand via Instagram DMs to being stocked at the likes of Dover Street Market and Ssense without sacrificing his experimental touch.


Chinese Luxury Shoppers to Return to Paris

As "gilets jaunes" protests wane and the yuan strengthens, the French capital looks set to regain its place as China’s favourite luxury shopping haven. Read China Decoded to make sense of the market.

Chinese Luxury Shoppers to Return to Paris

As "gilets jaunes" protests wane and the yuan strengthens, the French capital looks set to regain its place as China’s favourite luxury shopping haven. Read China Decoded to make sense of the market.


The 'Godfather' of Chinese Fashion Publishing Has Died at 62

Liu Jiang, the co-founder of Chinese magazine empire Trends Media Group, has died in Beijing.

The 'Godfather' of Chinese Fashion Publishing Has Died at 62

Liu Jiang, the co-founder of Chinese magazine empire Trends Media Group, has died in Beijing.


Brands Beware: Trademark Trolls and Cyber Squatters Prosper

Despite reforms, trademark protections in China remain feeble for both foreign and domestic fashion brands. Read China Decoded to make sense of the market.

Brands Beware: Trademark Trolls and Cyber Squatters Prosper

Despite reforms, trademark protections in China remain feeble for both foreign and domestic fashion brands. Read China Decoded to make sense of the market.