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China

On-the-ground intelligence and insights from the world’s largest fashion market.

Will Millennial Debt Threaten China’s Luxury Rebound?

Brands need to investigate how consumer debt will impact their recovery plans in the world’s largest luxury market. While some experts downplay concerns, others believe it could throw a spanner in the works.

Will Millennial Debt Threaten China’s Luxury Rebound?

Brands need to investigate how consumer debt will impact their recovery plans in the world’s largest luxury market. While some experts downplay concerns, others believe it could throw a spanner in the works.


After Coronavirus, Young Chinese Consumers Are Selling Their Goods

Many Gen-Z and Millenial shoppers are offloading possessions and embracing a new-found less-is-more attitude.  

After Coronavirus, Young Chinese Consumers Are Selling Their Goods

Many Gen-Z and Millenial shoppers are offloading possessions and embracing a new-found less-is-more attitude.  


Hong Kong Retail Sales Down 42% Amid the Covid-19 Crisis

Sales dropped to HK$23 billion in March — the 14th consecutive month of decline.  

Hong Kong Retail Sales Down 42% Amid the Covid-19 Crisis

Sales dropped to HK$23 billion in March — the 14th consecutive month of decline.  


Weibo Enters the E-Commerce Race. Should Brands be Excited or Cautious?

With 560 million monthly active users and a host of new features like Xiaodian and Lvzhou, the social media giant is making a play for China’s lucrative e-commerce market.

Weibo Enters the E-Commerce Race. Should Brands be Excited or Cautious?

With 560 million monthly active users and a host of new features like Xiaodian and Lvzhou, the social media giant is making a play for China’s lucrative e-commerce market.


Where Should Fashion Brands Manufacture Now?

As the global economy faces a pandemic that respects no borders, smart fashion businesses are re-examining China’s place in their supply chain. Six sourcing experts weigh in on the debate.

Where Should Fashion Brands Manufacture Now?

As the global economy faces a pandemic that respects no borders, smart fashion businesses are re-examining China’s place in their supply chain. Six sourcing experts weigh in on the debate.


5 Lessons for Brands in Post-Pandemic China

How can the recent performance of giants like Hermès, LVMH, Kering, Li-Ning and L'Oréal help other brands prepare for the next phase of China’s post-pandemic recovery?

5 Lessons for Brands in Post-Pandemic China

How can the recent performance of giants like Hermès, LVMH, Kering, Li-Ning and L'Oréal help other brands prepare for the next phase of China’s post-pandemic recovery?


Try Virtual Vouchers Instead of Deep Discounting

Global giants like Zara, H&M and Nike are experimenting with virtual vouchers to get people spending again in China. Should other brands follow suit to avoid the potentially harmful practice of deep discounting?

Try Virtual Vouchers Instead of Deep Discounting

Global giants like Zara, H&M and Nike are experimenting with virtual vouchers to get people spending again in China. Should other brands follow suit to avoid the potentially harmful practice of deep discounting?


Caution: China’s Luxury Rebound May Not Be What It Seems

Sales trends in Mainland China are encouraging, but don’t reflect anything remotely close to a cure for luxury’s woes.

Caution: China’s Luxury Rebound May Not Be What It Seems

Sales trends in Mainland China are encouraging, but don’t reflect anything remotely close to a cure for luxury’s woes.


Patriotic Consumers Are Changing the Chinese Market. Here’s How.

As nationalism grows in post-pandemic China, global brands must work hard to compete against popular local players and tread even more carefully in the world’s largest fashion market.

Patriotic Consumers Are Changing the Chinese Market. Here’s How.

As nationalism grows in post-pandemic China, global brands must work hard to compete against popular local players and tread even more carefully in the world’s largest fashion market.


Chinese Manufacturing Recovering, but Demand Now a Concern

A European business group warned shutdowns in the rest of the world are threatening the supply of key parts and demand.

Chinese Manufacturing Recovering, but Demand Now a Concern

A European business group warned shutdowns in the rest of the world are threatening the supply of key parts and demand.


The Fitness Fashion Frenzy That Just Got Bigger

As health and wellness spikes in post-quarantine China, some consumers are likely to prioritise posh gym gear over traditional luxury goods. At least for a little while.

The Fitness Fashion Frenzy That Just Got Bigger

As health and wellness spikes in post-quarantine China, some consumers are likely to prioritise posh gym gear over traditional luxury goods. At least for a little while.


'Revenge Buying' in China Won’t Save Luxury

While other countries have experienced panic buying of essentials during lockdown, China has been debating whether a decadent shopping spree known as 'revenge buying' will be unleashed after the pandemic.

'Revenge Buying' in China Won’t Save Luxury

While other countries have experienced panic buying of essentials during lockdown, China has been debating whether a decadent shopping spree known as 'revenge buying' will be unleashed after the pandemic.