Fragrance

Why Fast-Fashion Retailers Can’t Crack Beauty
Stores like H&M, Zara and Primark are experimenting with selling makeup, hair care and fragrances. But as past experiments show, beauty is a tricky beast for mass retail.

Why Fast-Fashion Retailers Can’t Crack Beauty
Stores like H&M, Zara and Primark are experimenting with selling makeup, hair care and fragrances. But as past experiments show, beauty is a tricky beast for mass retail.

How ‘Made in Mexico’ Perfumes Won Over Niche Customers
Nimble niche perfumers like Xinú, Perfumérica and Laguna Cyprien are riding a wave of popularity with domestic customers and overseas visitors, and finding that building global brands doesn’t always mean US expansion.

How ‘Made in Mexico’ Perfumes Won Over Niche Customers
Nimble niche perfumers like Xinú, Perfumérica and Laguna Cyprien are riding a wave of popularity with domestic customers and overseas visitors, and finding that building global brands doesn’t always mean US expansion.

Gen Z’s New Humble Brag? Plastic Surgery.
‘They’re taking selfies of their plastic surgery appointments as if it’s a concert or a ‘get ready with me’ video,’ said one plastic surgeon. ‘They want everyone to know.’

Gen Z’s New Humble Brag? Plastic Surgery.
‘They’re taking selfies of their plastic surgery appointments as if it’s a concert or a ‘get ready with me’ video,’ said one plastic surgeon. ‘They want everyone to know.’

Estée Lauder Is Growing Again. Now Comes the Hard Part.
The US giant handily beat expectations and its own guidance in its latest earnings, but softness in the US and its hair and makeup businesses show it can’t take its foot off the gas yet.

Estée Lauder Is Growing Again. Now Comes the Hard Part.
The US giant handily beat expectations and its own guidance in its latest earnings, but softness in the US and its hair and makeup businesses show it can’t take its foot off the gas yet.

Investors’ Conservative Panic Isn’t Silencing Queer Beauty Founders
After years of championing identity-led brands, founders are now grappling with a rise in conservatism putting LGBTQ+-owned businesses at risk.

Investors’ Conservative Panic Isn’t Silencing Queer Beauty Founders
After years of championing identity-led brands, founders are now grappling with a rise in conservatism putting LGBTQ+-owned businesses at risk.

Why Kering Gave Up on Beauty
The French luxury giant has put aside its ambitions of running beauty in-house. Despite having an enviable stable of brands, the complexity of the business and mounting debt meant it wasn’t worth the pain.

Why Kering Gave Up on Beauty
The French luxury giant has put aside its ambitions of running beauty in-house. Despite having an enviable stable of brands, the complexity of the business and mounting debt meant it wasn’t worth the pain.

Exclusive: Jessica Simpson Wants Back in the Beauty Game
Three years ago, the pop star saved her eponymous fashion and beauty brand from bankruptcy. Now she’s launching a new scent — and announcing her reentry into the multibillion-dollar beauty market.

Exclusive: Jessica Simpson Wants Back in the Beauty Game
Three years ago, the pop star saved her eponymous fashion and beauty brand from bankruptcy. Now she’s launching a new scent — and announcing her reentry into the multibillion-dollar beauty market.

How Do You Bounce Back After Backlash? Boy Smells Offers an Answer
The queer-founded fragrance label is opening its first-ever store, months after weathering negative chatter around its creative overhaul. Now, it’s ready to win core customers back — and reach new ones.

How Do You Bounce Back After Backlash? Boy Smells Offers an Answer
The queer-founded fragrance label is opening its first-ever store, months after weathering negative chatter around its creative overhaul. Now, it’s ready to win core customers back — and reach new ones.

Estée Lauder Companies’ CEO Says Fragrance Is Key to its Turnaround
While the US beauty conglomerate unveils its first fragrance-focussed innovation centre in Paris, executives including CEO Stéphane de La Faverie outlined new opportunities for its luxury and prestige perfume portfolio, which spans brands like Tom Ford and Le Labo.

Estée Lauder Companies’ CEO Says Fragrance Is Key to its Turnaround
While the US beauty conglomerate unveils its first fragrance-focussed innovation centre in Paris, executives including CEO Stéphane de La Faverie outlined new opportunities for its luxury and prestige perfume portfolio, which spans brands like Tom Ford and Le Labo.

How Layering Transformed the Fragrance Market
From Chanel to Kayali, beauty brands at every price point are eschewing ‘signature scent’ marketing in favour of creating a wardrobe of perfume options.

How Layering Transformed the Fragrance Market
From Chanel to Kayali, beauty brands at every price point are eschewing ‘signature scent’ marketing in favour of creating a wardrobe of perfume options.

Make America Smell Like Cowboys Again?
The Western trend has crossed categories, triggering boom times for leathery fragrance launches.

Make America Smell Like Cowboys Again?
The Western trend has crossed categories, triggering boom times for leathery fragrance launches.

Why Beauty Companies Keep Cutting Their Portfolios
As shoppers and investors alike tighten their purse strings, a renewed focus on proven, lasting brands and categories is thinning the herd.

Why Beauty Companies Keep Cutting Their Portfolios
As shoppers and investors alike tighten their purse strings, a renewed focus on proven, lasting brands and categories is thinning the herd.