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Fragrance

The Business of Beauty Haul of Fame: Exclusive - Camila Mendes Is Really Good for Skincare

Fiscal proof that celebrity alliances work (if the product also works).

The Business of Beauty Haul of Fame: Exclusive - Camila Mendes Is Really Good for Skincare

Fiscal proof that celebrity alliances work (if the product also works).


Exclusive: Sabrina Carpenter’s Plan to Become a Beauty Hitmaker

With the launch of her third fragrance, Cherry Baby, the “Espresso” songstress wants to use the whimsical, flirty scent to connect more deeply with her growing fanbase of Gen-Zers and beyond.

Exclusive: Sabrina Carpenter’s Plan to Become a Beauty Hitmaker

With the launch of her third fragrance, Cherry Baby, the “Espresso” songstress wants to use the whimsical, flirty scent to connect more deeply with her growing fanbase of Gen-Zers and beyond.


The Business of Beauty Haul of Fame: Your Boundaries Are Big Business

How “the skin barrier” became a stand-in for American female rage.

The Business of Beauty Haul of Fame: Your Boundaries Are Big Business

How “the skin barrier” became a stand-in for American female rage.


Can ‘Dupe’ Fragrance Brands Make The Real Thing?

Dossier, a brand known for its affordable imitations (known as ‘dupes’) has branched out to offer its own original scents. Making them as popular as its core offering could be a stretch.

Can ‘Dupe’ Fragrance Brands Make The Real Thing?

Dossier, a brand known for its affordable imitations (known as ‘dupes’) has branched out to offer its own original scents. Making them as popular as its core offering could be a stretch.



The Biggest Summer Beauty Trends to Watch

Seasonal staples like SPF and beachy scents are getting an update, while new product innovations have taken off thanks to influencers.

The Biggest Summer Beauty Trends to Watch

Seasonal staples like SPF and beachy scents are getting an update, while new product innovations have taken off thanks to influencers.


Scentbird’s CEO Is Also a Spiritual Guru. Not All Customers Are Pleased.

The co-founder of the “Netflix for fragrance,” Mariya Nurislamova, has been moonlighting as a spirituality influencer. Comments on extraterrestrials, the “Matrix” and Hitler have recently attracted negative attention.

Scentbird’s CEO Is Also a Spiritual Guru. Not All Customers Are Pleased.

The co-founder of the “Netflix for fragrance,” Mariya Nurislamova, has been moonlighting as a spirituality influencer. Comments on extraterrestrials, the “Matrix” and Hitler have recently attracted negative attention.


The Business of Beauty Haul of Fame: Gatorade, but Make It Skincare

Just in time for the Olympics, Electrolytes are the new “it” ingredient.

The Business of Beauty Haul of Fame: Gatorade, but Make It Skincare

Just in time for the Olympics, Electrolytes are the new “it” ingredient.



Tracy Anderson Launches Fragrance

The fitness mogul’s fragrance debut will be available to order directly from her e-commerce site starting Thursday.

Tracy Anderson Launches Fragrance

The fitness mogul’s fragrance debut will be available to order directly from her e-commerce site starting Thursday.


How TikTok Shop Killed the MLM Model

TikTok Shop has created fresh opportunities for enterprising creators to make fast money, changing the landscape for both digital marketers and multi-level marketing companies.

How TikTok Shop Killed the MLM Model

TikTok Shop has created fresh opportunities for enterprising creators to make fast money, changing the landscape for both digital marketers and multi-level marketing companies.


The Business of Beauty Haul of Fame: Substack Chat Is Becoming a Focus Group

Product development and pricing strategies, all for free?!

The Business of Beauty Haul of Fame: Substack Chat Is Becoming a Focus Group

Product development and pricing strategies, all for free?!