Cosmetics
Trinny London Opens Its First Flagship Store
The UK-based digitally native beauty start-up’s yellow storefront on King’s Road is a major element of its push to reach $100 million in annual sales.
Trinny London Opens Its First Flagship Store
The UK-based digitally native beauty start-up’s yellow storefront on King’s Road is a major element of its push to reach $100 million in annual sales.
Selena Gomez Is a Billionaire Thanks to Her Brand Rare Beauty
The vast bulk of Gomez’s wealth is tied to Rare Beauty Brands Inc., the makeup line that she started five years ago and has become a hit with influencers and cosmetics-obsessed teens.
Selena Gomez Is a Billionaire Thanks to Her Brand Rare Beauty
The vast bulk of Gomez’s wealth is tied to Rare Beauty Brands Inc., the makeup line that she started five years ago and has become a hit with influencers and cosmetics-obsessed teens.
The Business of Beauty Haul of Fame: How to Tell Oprah She’s Wrong
A primer from personal care CEO Katie Sturino, who actually did so.
The Business of Beauty Haul of Fame: How to Tell Oprah She’s Wrong
A primer from personal care CEO Katie Sturino, who actually did so.
Why Beauty Can’t Break Up With Anti-Ageing
Despite brands’ public promises to ditch the term and switch to more inclusive language, many shoppers still – secretly or publicly – want products with anti-ageing qualities.
Why Beauty Can’t Break Up With Anti-Ageing
Despite brands’ public promises to ditch the term and switch to more inclusive language, many shoppers still – secretly or publicly – want products with anti-ageing qualities.
The Business of Beauty Haul of Fame: Beauty and the Book Club
Your summer read may be doing double-duty as your latest source of makeup inspiration
The Business of Beauty Haul of Fame: Beauty and the Book Club
Your summer read may be doing double-duty as your latest source of makeup inspiration
The Business Opportunity in Gen-Z Bridal Beauty
As Gen-Z begins to head to the altar, their emerging bridal preferences can create fresh revenue-generating opportunities for beauty companies. But savvy marketing and deployment is needed to fully realise their potential.
The Business Opportunity in Gen-Z Bridal Beauty
As Gen-Z begins to head to the altar, their emerging bridal preferences can create fresh revenue-generating opportunities for beauty companies. But savvy marketing and deployment is needed to fully realise their potential.
Why Brands Are Inviting Customers on Influencer Trips
Lavish trips full of free swag are no longer exclusively for the high-follower-count elites.
Why Brands Are Inviting Customers on Influencer Trips
Lavish trips full of free swag are no longer exclusively for the high-follower-count elites.
The Business of Beauty Haul of Fame: Cash Is Thicker Than Water
For collect-em-all beauty shoppers, designer straws are becoming the new lip glosses.
The Business of Beauty Haul of Fame: Cash Is Thicker Than Water
For collect-em-all beauty shoppers, designer straws are becoming the new lip glosses.
How Tweens Took Over the Beauty Aisle | The Debrief
Senior correspondent Sheena Butler-Young speaks with Priya Rao, executive editor at The Business of Beauty, about tweens’ rising influence in beauty and how brands are catering to this young and increasingly influential demographic.
How Tweens Took Over the Beauty Aisle | The Debrief
Senior correspondent Sheena Butler-Young speaks with Priya Rao, executive editor at The Business of Beauty, about tweens’ rising influence in beauty and how brands are catering to this young and increasingly influential demographic.
With Ulta Beauty Entry, Ilia Wants to Go Mainstream
An early pioneer of 'clean' beauty, the premium cosmetics brand is jockeying to become a household name and conquer more categories and global territories.
With Ulta Beauty Entry, Ilia Wants to Go Mainstream
An early pioneer of 'clean' beauty, the premium cosmetics brand is jockeying to become a household name and conquer more categories and global territories.
A To-Do List for Estée Lauder’s Next CEO
Whoever steps into Fabrizio Freda’s Italian loafers in June 2025 has a big job on their hands, as the American beauty conglomerate battles softened demand internationally and on its home turf. Kickstarting meaningful growth will mean a fresh China strategy, channel and category overhauls, and generating some much needed buzz.
A To-Do List for Estée Lauder’s Next CEO
Whoever steps into Fabrizio Freda’s Italian loafers in June 2025 has a big job on their hands, as the American beauty conglomerate battles softened demand internationally and on its home turf. Kickstarting meaningful growth will mean a fresh China strategy, channel and category overhauls, and generating some much needed buzz.
The Business of Beauty Haul of Fame: Kourtney Speaks!
Lemme is a bigger brand than anyone wants to admit—even her.
The Business of Beauty Haul of Fame: Kourtney Speaks!
Lemme is a bigger brand than anyone wants to admit—even her.