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Body Care

The Business of Beauty Haul of Fame: How Lip Gloss Doubled Its Price

All about those zinc-topped tubes, and why they’re everywhere right now.

The Business of Beauty Haul of Fame: How Lip Gloss Doubled Its Price

All about those zinc-topped tubes, and why they’re everywhere right now.


The 5 Biggest Wellness Themes to Watch in 2025

From the ascendence of “longevity” to the widespread adoption of GLP-1 drugs, the wellness conversation has changed — even if the content remains familiar.

The 5 Biggest Wellness Themes to Watch in 2025

From the ascendence of “longevity” to the widespread adoption of GLP-1 drugs, the wellness conversation has changed — even if the content remains familiar.


Exclusive: Touchland Unveils First Fragrance Collection

The hand sanitiser brand celebrates its first category expansion — and tenfold growth — with a line of eight skincare-infused hair and body mists.

Exclusive: Touchland Unveils First Fragrance Collection

The hand sanitiser brand celebrates its first category expansion — and tenfold growth — with a line of eight skincare-infused hair and body mists.


The Business of Beauty Haul of Fame: Can You Dupe Your Way to the Top?

MCoBeauty is blatant in its copycat approach. Today, it enters Target.

The Business of Beauty Haul of Fame: Can You Dupe Your Way to the Top?

MCoBeauty is blatant in its copycat approach. Today, it enters Target.


Beauty’s Top M&A Targets for 2025

After a slow year for acquisitions, brands and investors alike are hoping that 2025 will yield bigger exits. But with most strategic buyers like L’Oréal and Estée Lauder operating with an even narrower lens, only a select few firms will make it.

Beauty’s Top M&A Targets for 2025

After a slow year for acquisitions, brands and investors alike are hoping that 2025 will yield bigger exits. But with most strategic buyers like L’Oréal and Estée Lauder operating with an even narrower lens, only a select few firms will make it.


Apply Now: The Business of Beauty Global Awards 2025

In June, BoF will honour six entrepreneurs shaping the future of the beauty industry at the third edition of The Business of Beauty Global Forum 2025. Apply for your chance to join us.

Apply Now: The Business of Beauty Global Awards 2025

In June, BoF will honour six entrepreneurs shaping the future of the beauty industry at the third edition of The Business of Beauty Global Forum 2025. Apply for your chance to join us.


How Do You Make Body Lotion Cool?

The brands driving the body care boom are using technology, innovation, fragrance and collaborations to make their personal care products covetable.

How Do You Make Body Lotion Cool?

The brands driving the body care boom are using technology, innovation, fragrance and collaborations to make their personal care products covetable.


The Business of Beauty Haul of Fame: You’re Such a Tool

Brushes for makeup, hair, and even serum (really) are poised to go big in 2025.

The Business of Beauty Haul of Fame: You’re Such a Tool

Brushes for makeup, hair, and even serum (really) are poised to go big in 2025.


The Multi-Step Beauty Routine Moves Beyond the Face

It’s not just facial skincare that gets 10 steps or more these days as influencers drive demand for entire scalp, hair, body and hand care routines.

The Multi-Step Beauty Routine Moves Beyond the Face

It’s not just facial skincare that gets 10 steps or more these days as influencers drive demand for entire scalp, hair, body and hand care routines.


How Beauty Brands Can Beat a Holiday Season Slowdown

With slow sales growth and a truncated shopping window, brands and retailers need to get creative to entice customers.

How Beauty Brands Can Beat a Holiday Season Slowdown

With slow sales growth and a truncated shopping window, brands and retailers need to get creative to entice customers.


Every Fashion Label Wants a Beauty Brand. Is There Room for All of Them?

Amid a luxury fashion slowdown, brands are launching full beauty lines at a record pace as they jostle to find their position in a crowded market.

Every Fashion Label Wants a Beauty Brand. Is There Room for All of Them?

Amid a luxury fashion slowdown, brands are launching full beauty lines at a record pace as they jostle to find their position in a crowded market.


Inside the Search for the Next Cerave

The L’Oréal-owned skincare line grew its sales almost five times between 2017 and 2021, riding a wave of enthusiasm for straightforward, affordable, expert-approved skincare, and becoming an industry-shaping force in beauty. Other mass brands are hoping for their moment in the spotlight.

Inside the Search for the Next Cerave

The L’Oréal-owned skincare line grew its sales almost five times between 2017 and 2021, riding a wave of enthusiasm for straightforward, affordable, expert-approved skincare, and becoming an industry-shaping force in beauty. Other mass brands are hoping for their moment in the spotlight.