Big hitters and scrappy start-ups in Kenya, Nigeria, Senegal and South Africa are vying for a share of the $152 billion global sneaker market.
Big hitters and scrappy start-ups in Kenya, Nigeria, Senegal and South Africa are vying for a share of the $152 billion global sneaker market.
Major League Soccer tapped streetwear designer Guillermo Andrade to be its creative advisor, hoping his cultural cachet will make the sport more popular in the US.
Major League Soccer tapped streetwear designer Guillermo Andrade to be its creative advisor, hoping his cultural cachet will make the sport more popular in the US.
The pre-game arena entrance is now a big business as more basketball players craft their personal brands, with the likes of Burberry, Thom Browne and Marni angling to dress athletes.
The pre-game arena entrance is now a big business as more basketball players craft their personal brands, with the likes of Burberry, Thom Browne and Marni angling to dress athletes.
Brands, retailers and investors are betting on trail running, the fast-growing endurance sport, to become activewear’s next big category.
Brands, retailers and investors are betting on trail running, the fast-growing endurance sport, to become activewear’s next big category.
The first Fenty x Puma tie-up wrote the textbook for successful celebrity-brand collaborations. The pair will have to work harder to get the same reception in a market that’s now saturated with sneaker launches, and where elegance is elbowing out streetwear on the runway.
The first Fenty x Puma tie-up wrote the textbook for successful celebrity-brand collaborations. The pair will have to work harder to get the same reception in a market that’s now saturated with sneaker launches, and where elegance is elbowing out streetwear on the runway.
Rihanna wore Salomon’s “Cross Low” sneakers as part of her all-red ensemble during the halftime performance, marking the culmination of the brand’s recent rise in fashion.
Rihanna wore Salomon’s “Cross Low” sneakers as part of her all-red ensemble during the halftime performance, marking the culmination of the brand’s recent rise in fashion.
The New York-based brand is betting on an assist from the sporting world to help fuel growth.
The New York-based brand is betting on an assist from the sporting world to help fuel growth.
The sportswear giant has beaten its rivals to sponsor European soccer teams Manchester United and Ajax Amsterdam, both of which have made the final in the UEFA Europa League.
The sportswear giant has beaten its rivals to sponsor European soccer teams Manchester United and Ajax Amsterdam, both of which have made the final in the UEFA Europa League.
The new 'Futurecraft 4D' shoe is part of a broader push by the sportswear giant to react faster to changing fashions and create more customised products.
The new 'Futurecraft 4D' shoe is part of a broader push by the sportswear giant to react faster to changing fashions and create more customised products.
The Vancouver-based company is trying to overcome an industrywide discounting frenzy and mounting competition in athletic apparel.
The Vancouver-based company is trying to overcome an industrywide discounting frenzy and mounting competition in athletic apparel.
Fanatics Inc. has become the world’s largest online seller of sports fan gear, handling more than $1 billion in annual sales.
Fanatics Inc. has become the world’s largest online seller of sports fan gear, handling more than $1 billion in annual sales.
Nike Inc.’s loss of the golf-club business may be Callaway Golf Co.’s gain.
Nike Inc.’s loss of the golf-club business may be Callaway Golf Co.’s gain.
Kering’s newly created jewellery division regroups Boucheron, Pomellato, Dodo and Qeelin brands as the company aims to pool resources. The conglomerate is also regrouping fashion brand reporting, shielding smaller labels from investor scrutiny.
Saks is moving towards exiting bankruptcy and tapped an additional $300 million of its Chapter 11 financing package.
War in the Middle East, the luxury industry’s fastest-growing market, threatens to delay a long-expected rebound in demand.
The executive order directs the FTC chairman to prioritise enforcement of existing laws against sellers and manufacturers who falsely claim products are made in America.
Owner Lanvin Group said it is ‘fully committed’ to the French label’s development under creative director Peter Copping, with CEO Andy Lew in charge of management.
Shares declined in after-hours trading as the beauty retailer expressed a cautious outlook for 2026.
The German water filtration firm has acquired a minority stake in Hello Klean, which sells shower heads it claims mitigate the effects of hard water.
The new tool published by the climate-focused nonprofit aims to create a standardised benchmark across textile facilities to accelerate fashion’s efforts to decarbonise.