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Technology

Get Ready for the Great Fashion Tech Acceleration

As the industry gets ready for unprecedented pace of technological advancements, leading brands and retailers are expected to double their spending by 2030 on everything from AI to hyper-personalisation tools to traceability. BoF and McKinsey’s new special edition of The State of Fashion unpacks what lies ahead.

Technology

Get Ready for the Great Fashion Tech Acceleration

As the industry gets ready for unprecedented pace of technological advancements, leading brands and retailers are expected to double their spending by 2030 on everything from AI to hyper-personalisation tools to traceability. BoF and McKinsey’s new special edition of The State of Fashion unpacks what lies ahead.


News & Analysis

The State of Fashion: Technology — Download the Special Edition

The special edition of The State of Fashion report by The Business of Fashion and McKinsey & Company explores the great tech acceleration gripping the industry. Download the full report to understand the key imperatives that are spurring top brands and retailers to ramp up investments in technologies from AI to blockchain, to both address pain points and boost their competitive edge.

News & Analysis

The State of Fashion: Technology — Download the Special Edition

The special edition of The State of Fashion report by The Business of Fashion and McKinsey & Company explores the great tech acceleration gripping the industry. Download the full report to understand the key imperatives that are spurring top brands and retailers to ramp up investments in technologies from AI to blockchain, to both address pain points and boost their competitive edge.


Luxury

Case Study | A New Model for Building Independent Fashion Brands

Brand accelerators like Tomorrow offer cash, shared services and economies of scale. Can the approach turn high-potential young labels into success stories?

Luxury

Case Study | A New Model for Building Independent Fashion Brands

Brand accelerators like Tomorrow offer cash, shared services and economies of scale. Can the approach turn high-potential young labels into success stories?


Sports

Activewear’s Biggest Disruptors

Breaking into the $384 billion sports apparel market is no easy task, but fast-growing start-ups are stealing market share by creating specialised, fashion-forward products around underserved interests.

Sports

Activewear’s Biggest Disruptors

Breaking into the $384 billion sports apparel market is no easy task, but fast-growing start-ups are stealing market share by creating specialised, fashion-forward products around underserved interests.


Retail

Rent the Runway’s Long Road Ahead to Profitability

The rental platform’s revenue is up from last year — with the number of active subscribers more than doubling — but figures still remain below pre-pandemic levels.

Retail

Rent the Runway’s Long Road Ahead to Profitability

The rental platform’s revenue is up from last year — with the number of active subscribers more than doubling — but figures still remain below pre-pandemic levels.


Retail

The $100 Billion Shein Phenomenon, Explained

BoF breaks down how the fast-fashion disruptor has built a global business that now rivals incumbent players like Zara and H&M.

Retail

The $100 Billion Shein Phenomenon, Explained

BoF breaks down how the fast-fashion disruptor has built a global business that now rivals incumbent players like Zara and H&M.


Retail

Can Fashion Resale Ever Be a Profitable Business?

Companies like The RealReal and ThredUp promised Wall Street that with scale comes profit. But operational costs and competition have kept them in the red.

Retail

Can Fashion Resale Ever Be a Profitable Business?

Companies like The RealReal and ThredUp promised Wall Street that with scale comes profit. But operational costs and competition have kept them in the red.


Technology

Rental Platform By Rotation Raises $3 Million

Investors are eyeing the peer-to-peer model in rental because of its low cost structure.

Technology

Rental Platform By Rotation Raises $3 Million

Investors are eyeing the peer-to-peer model in rental because of its low cost structure.


Workplace & Talent

Fashion Finally Heads Back to the Office

Top executives believe in-person work is necessary for culture building, employee loyalty and creativity — but they’ll need to sell that idea to their workers.

Workplace & Talent

Fashion Finally Heads Back to the Office

Top executives believe in-person work is necessary for culture building, employee loyalty and creativity — but they’ll need to sell that idea to their workers.


Marketing

Skims Plots Its Next Moves: ‘We Don’t Have the Luxury of Failing’

Skims recently raised funding at a $3.2 billion valuation. Kim Kardashian and Jens Grede, in an exclusive interview with BoF, explain how the ‘solution wear’ empire plans to prove it’s more than a pandemic fad. First up: swimwear.

Marketing

Skims Plots Its Next Moves: ‘We Don’t Have the Luxury of Failing’

Skims recently raised funding at a $3.2 billion valuation. Kim Kardashian and Jens Grede, in an exclusive interview with BoF, explain how the ‘solution wear’ empire plans to prove it’s more than a pandemic fad. First up: swimwear.


Retail

Fashion’s 5 Most Promising Supply Chain Innovations

As the pandemic wreaked havoc on global logistics, investors poured $65.6 billion into supply chain start-ups last year that promise to revolutionise everything from warehouse automation to shipping.

Retail

Fashion’s 5 Most Promising Supply Chain Innovations

As the pandemic wreaked havoc on global logistics, investors poured $65.6 billion into supply chain start-ups last year that promise to revolutionise everything from warehouse automation to shipping.


Retail

Making Sense of Wall Street’s Retail Sell-Off

Retailers are reporting record sales, but investors are spooked by inflation, the war in Ukraine and more. What lies ahead?

Retail

Making Sense of Wall Street’s Retail Sell-Off

Retailers are reporting record sales, but investors are spooked by inflation, the war in Ukraine and more. What lies ahead?