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Beauty

How Struggling Beauty Brands Can Course-Correct

A spate of shutterings, bankruptcies and layoffs are rocking the beauty industry. Going back to basics by not overcommitting to executive hires and over-the-top marketing campaigns may be the route out, experts say.

Beauty

How Struggling Beauty Brands Can Course-Correct

A spate of shutterings, bankruptcies and layoffs are rocking the beauty industry. Going back to basics by not overcommitting to executive hires and over-the-top marketing campaigns may be the route out, experts say.


Beauty

The Business of Beauty Haul of Fame: The Public Becomes Private

Under eye patches make their case for out of the house attire, and Sofia Richie Grainge plots a beauty line.

Beauty

The Business of Beauty Haul of Fame: The Public Becomes Private

Under eye patches make their case for out of the house attire, and Sofia Richie Grainge plots a beauty line.


Beauty

How Google Is Making It Easier to Find Dupes

Users searching for in-demand beauty products on Google will now find a link to product dupes at the top of the page — the latest sign that the dupe craze is picking up steam.

Beauty

How Google Is Making It Easier to Find Dupes

Users searching for in-demand beauty products on Google will now find a link to product dupes at the top of the page — the latest sign that the dupe craze is picking up steam.


Beauty

In China’s Slowing Beauty Market, Big Brand Discounts Won’t Cut It

While the economic woes have certainly weighed on sales, analysts say the main issue facing the multinationals is their slowness to adjust to the shifting priorities of consumers, who have become more discerning about what they buy and are increasingly finding that local brands are more suited to their needs.

Beauty

In China’s Slowing Beauty Market, Big Brand Discounts Won’t Cut It

While the economic woes have certainly weighed on sales, analysts say the main issue facing the multinationals is their slowness to adjust to the shifting priorities of consumers, who have become more discerning about what they buy and are increasingly finding that local brands are more suited to their needs.


Beauty

The Business of Beauty Haul of Fame: The Smell of Success

Scenting ultra-exclusive events is beauty’s next big branding opportunity.

Beauty

The Business of Beauty Haul of Fame: The Smell of Success

Scenting ultra-exclusive events is beauty’s next big branding opportunity.


Beauty

How to Build a Beauty Brand That Lasts for Generations

To build a business that lasts, brands must appeal to more than their original core demographic. Behemoths like Nike and Apple have done so — but makeup, skin care and hair lines have had less luck.

Beauty

How to Build a Beauty Brand That Lasts for Generations

To build a business that lasts, brands must appeal to more than their original core demographic. Behemoths like Nike and Apple have done so — but makeup, skin care and hair lines have had less luck.


Partner Content

The Future of Indian Beauty and the Next Generation of India-Focused Beauty Founders, Innovators and Creators

At the second annual BEAUTY&YOU India Awards, created by The Estée Lauder Companies’ New Incubation Ventures in partnership with Nykaa, nine brands and creatives representing the future of Indian beauty, innovation and creativity were awarded cash grants and mentorship. BoF also hosted a series of panel talks with some of India’s most celebrated creatives and entrepreneurs, including Katrina Kaif, Lakshmi Menon, Bandana Tewari, Anaita Shroff Adajania, Diipa Büller-Khosla, Masaba Gupta and Anita Lal.

Partner Content

The Future of Indian Beauty and the Next Generation of India-Focused Beauty Founders, Innovators and Creators

At the second annual BEAUTY&YOU India Awards, created by The Estée Lauder Companies’ New Incubation Ventures in partnership with Nykaa, nine brands and creatives representing the future of Indian beauty, innovation and creativity were awarded cash grants and mentorship. BoF also hosted a series of panel talks with some of India’s most celebrated creatives and entrepreneurs, including Katrina Kaif, Lakshmi Menon, Bandana Tewari, Anaita Shroff Adajania, Diipa Büller-Khosla, Masaba Gupta and Anita Lal.


Global Markets

Why Japanese Beauty Giants Are Buying Up Global Brands

M&A is gathering pace in Japan’s beauty industry as local conglomerates look to diversify their portfolios beyond Asia and target high-growth categories overseas.

Global Markets

Why Japanese Beauty Giants Are Buying Up Global Brands

M&A is gathering pace in Japan’s beauty industry as local conglomerates look to diversify their portfolios beyond Asia and target high-growth categories overseas.


Partner Content

The Estée Lauder Companies’ New Incubation Ventures and Nykaa Announce Finalists for Their BEAUTY&YOU Awards

The finalists will be invited to pitch their business plans on November 2 to an esteemed jury including Bollywood actor and beauty entrepreneur Katrina Kaif and fashion designer Gaurav Gupta.

Partner Content

The Estée Lauder Companies’ New Incubation Ventures and Nykaa Announce Finalists for Their BEAUTY&YOU Awards

The finalists will be invited to pitch their business plans on November 2 to an esteemed jury including Bollywood actor and beauty entrepreneur Katrina Kaif and fashion designer Gaurav Gupta.


Partner Content

Decoding The Indian Beauty Landscape

BoF shares product and consumer insights on the growth potential of India’s beauty and personal care market, from a new report by The Estée Lauder Companies’ BEAUTY&YOU program in partnership with 1Lattice.

Partner Content

Decoding The Indian Beauty Landscape

BoF shares product and consumer insights on the growth potential of India’s beauty and personal care market, from a new report by The Estée Lauder Companies’ BEAUTY&YOU program in partnership with 1Lattice.


Beauty

The Business of Beauty Gathers Executives for an Intimate Community Event

In New York City, leaders from Shiseido, Victoria Beckham Beauty, Aēsop and Glossier joined The Business of Beauty’s executive editor, Priya Rao, to hear her insights on the evolving opportunities in the sector.

Beauty

The Business of Beauty Gathers Executives for an Intimate Community Event

In New York City, leaders from Shiseido, Victoria Beckham Beauty, Aēsop and Glossier joined The Business of Beauty’s executive editor, Priya Rao, to hear her insights on the evolving opportunities in the sector.


Beauty

For Celebrity Beauty Brands, a Cloudy Future

E.l.f.’s $355 million acquisition of Naturium doesn’t change the fact that most influencer, actor and musician-fronted brands need to radically rethink their approach.

Beauty

For Celebrity Beauty Brands, a Cloudy Future

E.l.f.’s $355 million acquisition of Naturium doesn’t change the fact that most influencer, actor and musician-fronted brands need to radically rethink their approach.