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athleisure

News & Analysis

Athleisure Makeup Has The Cosmetics Industry Breaking A Sweat

"Cosmetics brands are catering to fitness enthusiasts' desire to look good in and out of the gym."

News & Analysis

Athleisure Makeup Has The Cosmetics Industry Breaking A Sweat

"Cosmetics brands are catering to fitness enthusiasts' desire to look good in and out of the gym."


News & Analysis

Under Armour Admits It's Still Not Cool Enough

Under Armour reported disappointing earnings on Tuesday, with its sales forecast falling well short of analyst estimates.

News & Analysis

Under Armour Admits It's Still Not Cool Enough

Under Armour reported disappointing earnings on Tuesday, with its sales forecast falling well short of analyst estimates.


News & Analysis

Nike Turned into a Luxury Brand When No One Was Looking

"The brand’s promotional efforts skew towards its newest and greatest inventions, as well as its more expensive offerings."

News & Analysis

Nike Turned into a Luxury Brand When No One Was Looking

"The brand’s promotional efforts skew towards its newest and greatest inventions, as well as its more expensive offerings."


China

The China Edit | China-America Trade War, Rooster Craze Annoys Shoppers

A trade war with China may yield dangerous consequences for American brands, while fashion houses appear to fall out of touch with Chinese consumers.

China

The China Edit | China-America Trade War, Rooster Craze Annoys Shoppers

A trade war with China may yield dangerous consequences for American brands, while fashion houses appear to fall out of touch with Chinese consumers.


Luxury

Is Health and Wellness the New Luxury?

As consumers shift their spending from ‘stuff’ to transformative experiences, the traditional luxury industry is starting to take notice.

Luxury

Is Health and Wellness the New Luxury?

As consumers shift their spending from ‘stuff’ to transformative experiences, the traditional luxury industry is starting to take notice.


News & Analysis

A Shift From Yoga Pants May Leave Lululemon Investors in a Sweat

At least two stock analysts have reduced their expectations for the company over concerns that women are losing interest in the "athleisure" category.

News & Analysis

A Shift From Yoga Pants May Leave Lululemon Investors in a Sweat

At least two stock analysts have reduced their expectations for the company over concerns that women are losing interest in the "athleisure" category.


News & Analysis

A Shift in Fashion From 'Athleisure to Denim' to Impact Sales at Lululemon

"An era of wearing athletic apparel in public may soon hit a wall as consumers choose dressier clothing instead, according to Canaccord Genuity

News & Analysis

A Shift in Fashion From 'Athleisure to Denim' to Impact Sales at Lululemon

"An era of wearing athletic apparel in public may soon hit a wall as consumers choose dressier clothing instead, according to Canaccord Genuity


News & Analysis

Athleisure’s Winners and Losers

Innovative retail and marketing concepts, as well as designer and celebrity collaborations have helped drive success in the athleisure sector.

News & Analysis

Athleisure’s Winners and Losers

Innovative retail and marketing concepts, as well as designer and celebrity collaborations have helped drive success in the athleisure sector.


Marketing

Activewear Brands Limber Up in China

Changing cultural attitudes to sport, fitness and body image have opened up a huge activewear opportunity in China. Which international brands are poised to pounce?

Marketing

Activewear Brands Limber Up in China

Changing cultural attitudes to sport, fitness and body image have opened up a huge activewear opportunity in China. Which international brands are poised to pounce?


News & Analysis

The Rise of Athleisure: How the High Street is Cashing in on Office-to-Gym Wear

"The trend for yoga pants and fashion- infused sportswear has quickly become one the biggest sources of growth for embattled high-street clothing

News & Analysis

The Rise of Athleisure: How the High Street is Cashing in on Office-to-Gym Wear

"The trend for yoga pants and fashion- infused sportswear has quickly become one the biggest sources of growth for embattled high-street clothing


News & Analysis

Lululemon's CEO Sees Lots of Room to Grow

After two tough years, Lululemon Athletica is enjoying a rebound in sales and chief executive officer Laurent Potdevin is optimistic that the company can keep the momentum going.

News & Analysis

Lululemon's CEO Sees Lots of Room to Grow

After two tough years, Lululemon Athletica is enjoying a rebound in sales and chief executive officer Laurent Potdevin is optimistic that the company can keep the momentum going.


News & Analysis

How Fashion Is Framing Olympic Athletes for Rio 2016

In the run-up to the Rio Olympics, magazines across the world are featuring athletes in a fusion of fashion and sport. Meaningful tribute or superficial spotlight?

News & Analysis

How Fashion Is Framing Olympic Athletes for Rio 2016

In the run-up to the Rio Olympics, magazines across the world are featuring athletes in a fusion of fashion and sport. Meaningful tribute or superficial spotlight?