Luxury Stocks Face Most Bearish Sentiment in Years, UBS Says
War in the Middle East, the luxury industry’s fastest-growing market, threatens to delay a long-expected rebound in demand.
athleisure
Retail
Bolstered by Lockdown Measures, Lululemon Beats Earnings Estimates
A shift to remote working and at-home exercise around the globe due to the COVID-19 pandemic has increased demand for comfortable athletic clothing.
Bolstered by Lockdown Measures, Lululemon Beats Earnings Estimates
A shift to remote working and at-home exercise around the globe due to the COVID-19 pandemic has increased demand for comfortable athletic clothing.
Retail
BoF LIVE: How Lululemon Built Athleisure’s Leading Brand
BoF unpacks why a brand built on yoga leggings is winning the pandemic.
BoF LIVE: How Lululemon Built Athleisure’s Leading Brand
BoF unpacks why a brand built on yoga leggings is winning the pandemic.
Retail
Will Tyler Haney Save or Sink Outdoor Voices?
The founder’s surprise return to the troubled activewear label after a sudden exit is the latest twist in a saga that underscores the issue with creative leaders who lack the operational savvy to take a start-up to the next level.
Will Tyler Haney Save or Sink Outdoor Voices?
The founder’s surprise return to the troubled activewear label after a sudden exit is the latest twist in a saga that underscores the issue with creative leaders who lack the operational savvy to take a start-up to the next level.
Retail
Lululemon Revenue Falls Below Analyst Forecasts
Despite a 70 percent surge in online sales, the activewear company's temporarily shuttered stores impacted its performance.
Lululemon Revenue Falls Below Analyst Forecasts
Despite a 70 percent surge in online sales, the activewear company's temporarily shuttered stores impacted its performance.
Retail
Sweatsuits and Yoga Pants Are Selling Like Crazy. What Happens When Lockdowns End?
Post-pandemic, activewear and loungewear brands are going to have to work harder than ever to attract customers in a ballooning market.
Sweatsuits and Yoga Pants Are Selling Like Crazy. What Happens When Lockdowns End?
Post-pandemic, activewear and loungewear brands are going to have to work harder than ever to attract customers in a ballooning market.
Marketing
Nike Stages All-Stops Fashion Show in New York City
The event kicked off the 2020 Olympics conversation while showcasing the sportswear giant’s vast offering across categories, drawing entertainment and fashion industry elite.
Nike Stages All-Stops Fashion Show in New York City
The event kicked off the 2020 Olympics conversation while showcasing the sportswear giant’s vast offering across categories, drawing entertainment and fashion industry elite.
News & Analysis
How Under Armour Lost Its Edge
"Once heralded as the next Nike, the sportswear giant has been hurt by slumping sales and unflattering revelations about its corporate culture."
How Under Armour Lost Its Edge
"Once heralded as the next Nike, the sportswear giant has been hurt by slumping sales and unflattering revelations about its corporate culture."
Retail
Lululemon's New Product Investments Hit Holiday Quarter Profit Forecast
The company plans to invest in developing new sports bras and accessories to keep up with the competition and investors' growth expectations.
Lululemon's New Product Investments Hit Holiday Quarter Profit Forecast
The company plans to invest in developing new sports bras and accessories to keep up with the competition and investors' growth expectations.
Sustainability
How to Make Activewear Without Killing the Planet
As demand for activewear booms, so do customer expectations for sustainability. How easy is it for the category to become sustainable? And what compromises do brands have to make?
How to Make Activewear Without Killing the Planet
As demand for activewear booms, so do customer expectations for sustainability. How easy is it for the category to become sustainable? And what compromises do brands have to make?
News & Analysis
Outdoor Voices Says 'The Exercise Dress' Is a Hit. But Is it Enough?
The unexpected success of a seemingly niche item has strengthened the already-powerful Outdoor Voices brand. However, the label has a way to go in terms of scaling.
Outdoor Voices Says 'The Exercise Dress' Is a Hit. But Is it Enough?
The unexpected success of a seemingly niche item has strengthened the already-powerful Outdoor Voices brand. However, the label has a way to go in terms of scaling.
News & Analysis
Lola Rykiel Launches Athleisure Brand
The granddaughter of the legendary designer best known for her stripey knits introduces Pompom.
Lola Rykiel Launches Athleisure Brand
The granddaughter of the legendary designer best known for her stripey knits introduces Pompom.
News & Analysis
JD Sports Counters Retail Gloom with Athleisure Trend and Global Expansion
Britain's biggest sports retailer reported better-than-expected full-year earnings and like-for-like growth despite British retail sector slowdown.
JD Sports Counters Retail Gloom with Athleisure Trend and Global Expansion
Britain's biggest sports retailer reported better-than-expected full-year earnings and like-for-like growth despite British retail sector slowdown.
The News in Brief
Trump Signs Order to Combat Fraudulent ‘Made in America’ Labels, White House Says
The executive order directs the FTC chairman to prioritise enforcement of existing laws against sellers and manufacturers who falsely claim products are made in America.
Lanvin Deputy CEO Siddhartha Shukla Exits Brand
Owner Lanvin Group said it is ‘fully committed’ to the French label’s development under creative director Peter Copping, with CEO Andy Lew in charge of management.
Ulta Beauty Forecasts Annual Profit Below Estimates
Shares declined in after-hours trading as the beauty retailer expressed a cautious outlook for 2026.
Exclusive: Brita Invests in Shower Filter Firm Hello Klean
The German water filtration firm has acquired a minority stake in Hello Klean, which sells shower heads it claims mitigate the effects of hard water.
AII Launches Industry-First Tool Standardising Measurement of Carbon Emissions
The new tool published by the climate-focused nonprofit aims to create a standardised benchmark across textile facilities to accelerate fashion’s efforts to decarbonise.
Marco De Vincenzo Exits Etro
The creative director’s departure after four years was a decision of ‘mutual agreement’ according to the Italian label.
Exclusive: Akt London Enters Sephora
The UK label will roll out its hero deodorant to Sephora US doors and launch its full assortment online as the LVMH-owned retailer expands its body care offering.