Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

The Business of Fashion
Fashion Week

Virgil Abloh: ‘You Have to Choose Your Message Wisely’

The designer dissects his latest menswear collection for Louis Vuitton, which BoF’s editor at large calls “spectacularly adult, physically and philosophically.”
Louis Vuitton Autumn/Winter 2021. Courtesy
Louis Vuitton Autumn/Winter 2021. Courtesy
By

Virgil Abloh launched himself at Louis Vuitton six collections ago with the image of a Black baby boy, maybe his way of emphasizing that he was going to grow into his new job. “Right now we’re at a solid age 4 or 5,” he said while we were talking on Wednesday about “Peculiar Contrast, Perfect Light”, the film he presented for LV Autumn/Winter 2021.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

About the author
Tim Blanks
Tim Blanks

Tim Blanks is Editor-at-Large at The Business of Fashion. He is based in London and covers designers, fashion weeks and fashion’s creative class.

In This Article
Topics
People
Organisations
Tags

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Fashion Week
Independent show reviews from fashion’s top critics.

Fashion and the Forces of Nature

Nadège Vanhée at Hermès, Nicolas Ghesquière at Louis Vuitton and Miuccia Prada at Miu Miu all engaged with the natural world this season. Plus, what to make of Pierpaolo Piccioli’s sophomore show for Balenciaga.

view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Stops Beauty Shoppers From Buying More

Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.

Who Won Fashion’s Red Carpet Season of Change

Sunday night’s Oscars concluded an awards season that fashion’s biggest labels used to show off their new creative game. BoF breaks down what we learned about brands’ celebrity strategies.

VIEW MORE

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.