Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

The Business of Fashion
Fashion Week

Fashion’s Favourite-Ever Collaboration: Balenciaga and ‘The Simpsons’

Demna Gvasalia’s latest alternative to a runway show brought a Paris audience to its feet, reports Tim Blanks.
Homer Simpson walked the runway in a Balenciaga-themed episode of The Simpsons released by the brand during Paris Fashion Week. Balenciaga.
Homer Simpson starred in a Balenciaga-themed episode of The Simpsons released by the brand during Paris Fashion Week. Balenciaga.
By

Moving the dial… the expression is such neo-speak it would normally make me gag a little, but sitting in the Théâtre de Chatelet on Saturday night after a screening which compelled me to absorb the fact that Demna Gvasalia had persuaded Matt Groening and his team to create an episode of “The Simpsons” in which Demna travelled to Springfield to cast its citizens in a Balenciaga show in Paris, I definitely felt like there’d been some kind of realignment in the cosmos, Mercury in retrograde be damned.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

About the author
Tim Blanks
Tim Blanks

Tim Blanks is Editor-at-Large at The Business of Fashion. He is based in London and covers designers, fashion weeks and fashion’s creative class.

In This Article
Topics
People
Organisations
Location
Tags

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Fashion Week
Independent show reviews from fashion’s top critics.

Fashion and the Forces of Nature

Nadège Vanhée at Hermès, Nicolas Ghesquière at Louis Vuitton and Miuccia Prada at Miu Miu all engaged with the natural world this season. Plus, what to make of Pierpaolo Piccioli’s sophomore show for Balenciaga.

view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Stops Beauty Shoppers From Buying More

Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.

Who Won Fashion’s Red Carpet Season of Change

Sunday night’s Oscars concluded an awards season that fashion’s biggest labels used to show off their new creative game. BoF breaks down what we learned about brands’ celebrity strategies.

VIEW MORE

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.