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The Business of Fashion

The Business of Fashion is a next-generation media company recognised around the world for its authoritative, analytical point of view on the global fashion and beauty industries. Founded by Imran Amed in 2007, BoF serves members in more than 125 countries.

The Business of Fashion
News & Analysis

Op-Ed | In Fashion E-Commerce, Service is the Key Differentiator

In a landscape where many online stores offer the same product at the same price, quality service is the key differentiator for fashion e-tailers, argues Jordy Leiser.

News & Analysis

Op-Ed | In Fashion E-Commerce, Service is the Key Differentiator

In a landscape where many online stores offer the same product at the same price, quality service is the key differentiator for fashion e-tailers, argues Jordy Leiser.


News & Analysis

Op-Ed | How to Save Abercrombie

While losing ground to competitors, Abercrombie & Fitch still has tremendous brand potential. But to get things back on track, the company must adjust its approach to product, merchandising, marketing and retail, argues Marcellus Neel.

News & Analysis

Op-Ed | How to Save Abercrombie

While losing ground to competitors, Abercrombie & Fitch still has tremendous brand potential. But to get things back on track, the company must adjust its approach to product, merchandising, marketing and retail, argues Marcellus Neel.


News & Analysis

Louis Vuitton and the Business of Globe-Trotting Cruise Collections

BoF sits down with chief executive Michael Burke and artistic director Nicolas Ghesquière to understand the thinking behind Louis Vuitton’s push into the ready-to-wear market.

News & Analysis

Louis Vuitton and the Business of Globe-Trotting Cruise Collections

BoF sits down with chief executive Michael Burke and artistic director Nicolas Ghesquière to understand the thinking behind Louis Vuitton’s push into the ready-to-wear market.


News & Analysis

Op-Ed | Why Fashion is the Next Big Thing in Venture Capital

The multi-trillion dollar fashion business is ripe for disruption and venture capitalists who seize the opportunity will see huge returns, argues Jay Deng.

News & Analysis

Op-Ed | Why Fashion is the Next Big Thing in Venture Capital

The multi-trillion dollar fashion business is ripe for disruption and venture capitalists who seize the opportunity will see huge returns, argues Jay Deng.


News & Analysis

Pietro Beccari’s Fendi Challenge

BoF’s Imran Amed sits down with Pietro Beccari, chairman and chief executive officer of Fendi, to discuss his approach to brand building and reasserting Fendi’s desirability and positioning.

News & Analysis

Pietro Beccari’s Fendi Challenge

BoF’s Imran Amed sits down with Pietro Beccari, chairman and chief executive officer of Fendi, to discuss his approach to brand building and reasserting Fendi’s desirability and positioning.


Media

Op-Ed | Fashion, Magazines, Brands and Power

Fashion publications are primarily in the business of seducing the consumer at the behest of big brands. But editors can reclaim the meaning of their work by looking for cracks in the system, argues Anja Aronowsky Cronberg.

Media

Op-Ed | Fashion, Magazines, Brands and Power

Fashion publications are primarily in the business of seducing the consumer at the behest of big brands. But editors can reclaim the meaning of their work by looking for cracks in the system, argues Anja Aronowsky Cronberg.


News & Analysis

Op-Ed | More Fashion Mileage Per Piece

For the benefit of the world, buy carefully and get more “fashion mileage” out of each piece, argues Livia Firth.

News & Analysis

Op-Ed | More Fashion Mileage Per Piece

For the benefit of the world, buy carefully and get more “fashion mileage” out of each piece, argues Livia Firth.


China

#BoFLive | Michael Kors In Conversation with Imran Amed

For the latest instalment of our global video interview series, #BoFLive, editor-in-chief Imran Amed sits down with designer Michael Kors in Shanghai for a conversation to be broadcast on businessoffashion.com at 2pm BST on 8 May 2014.

China

#BoFLive | Michael Kors In Conversation with Imran Amed

For the latest instalment of our global video interview series, #BoFLive, editor-in-chief Imran Amed sits down with designer Michael Kors in Shanghai for a conversation to be broadcast on businessoffashion.com at 2pm BST on 8 May 2014.


China

The China Edit | Vogue China, Luxury Goods Addiction, Sanpower Group

The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.

China

The China Edit | Vogue China, Luxury Goods Addiction, Sanpower Group

The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.


News & Analysis

Week in Review | BoF Careers, Victoria Beckham, Hermès, Mickey Drexler, Rick Owens, Instagram

BoF editor-in-chief Imran Amed recaps the week in the business of fashion.

News & Analysis

Week in Review | BoF Careers, Victoria Beckham, Hermès, Mickey Drexler, Rick Owens, Instagram

BoF editor-in-chief Imran Amed recaps the week in the business of fashion.