Prada

How Prestige Beauty Brands Can Stay on Top
If aspirational customers keep pulling back from discretionary spending, only the luxury shopper will be left to snap up pricier products. But high-net-worth shoppers crave a different kind of retail experience.

How Prestige Beauty Brands Can Stay on Top
If aspirational customers keep pulling back from discretionary spending, only the luxury shopper will be left to snap up pricier products. But high-net-worth shoppers crave a different kind of retail experience.

Why the Stars Are Flocking to Floral on Red Carpets This Year
While flowers are a perennial favourite for fashion designers, this crop of red-carpet creations is unusually diverse.

Why the Stars Are Flocking to Floral on Red Carpets This Year
While flowers are a perennial favourite for fashion designers, this crop of red-carpet creations is unusually diverse.

Are Neckties Making a Fashion Comeback?
On the influential runways of Prada and Gucci, neckties were everywhere, as the return of formal events, dressing for the office and new rule-breaking ways to wear them fuel consumer interest, writes Imran Amed.

Are Neckties Making a Fashion Comeback?
On the influential runways of Prada and Gucci, neckties were everywhere, as the return of formal events, dressing for the office and new rule-breaking ways to wear them fuel consumer interest, writes Imran Amed.

The Business of Beauty Haul of Fame: The Stunt Beauty Boom
Black blush and peel-off lip liners are just the beginning.

The Business of Beauty Haul of Fame: The Stunt Beauty Boom
Black blush and peel-off lip liners are just the beginning.

In Milan, a Classical Restoration
Tailoring was all over in the latest round of men’s shows, and with it a newfound sense of properness, reports Angelo Flaccavento.

In Milan, a Classical Restoration
Tailoring was all over in the latest round of men’s shows, and with it a newfound sense of properness, reports Angelo Flaccavento.

Why Luxury Brands Are Pivoting to Athletes
In the key China market, sports stars are an increasingly popular choice for luxury brands aiming to broaden their appeal while limiting their exposure to scandal-prone entertainers.

Why Luxury Brands Are Pivoting to Athletes
In the key China market, sports stars are an increasingly popular choice for luxury brands aiming to broaden their appeal while limiting their exposure to scandal-prone entertainers.

Top 10 Shows of the Season
BoF’s editors pick their favourite shows of the Spring/Summer 2024 season.

Top 10 Shows of the Season
BoF’s editors pick their favourite shows of the Spring/Summer 2024 season.

Lorenzo Bertelli: The Prince of Prada Prepares to Take the Wheel
The 35 year-old former racecar driver — son of designer Miuccia Prada and chairman Patrizio Bertelli — is restructuring the Milanese group from the inside out. ‘Everything’s changing so that everything can stay the same,’ said the BoF 500 cover star about readying Prada for its next chapter.

Lorenzo Bertelli: The Prince of Prada Prepares to Take the Wheel
The 35 year-old former racecar driver — son of designer Miuccia Prada and chairman Patrizio Bertelli — is restructuring the Milanese group from the inside out. ‘Everything’s changing so that everything can stay the same,’ said the BoF 500 cover star about readying Prada for its next chapter.

Where Are the Fashion Auteurs?
Simplicity was everywhere in Milan this season. More rare was a sense of personal fashion authorship, writes Angelo Flaccavento.

Where Are the Fashion Auteurs?
Simplicity was everywhere in Milan this season. More rare was a sense of personal fashion authorship, writes Angelo Flaccavento.

The Miuccia-ness of Prada, the Gucci-ness of Tom Ford
Brand DNA is marketing speak until it isn’t, as the latest Prada and Tom Ford collections proved.

The Miuccia-ness of Prada, the Gucci-ness of Tom Ford
Brand DNA is marketing speak until it isn’t, as the latest Prada and Tom Ford collections proved.