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Latest News & Analysis
Marketing
Big Brands Don't Mind Live Periscope Stumbles to Reach Millennials
While glitches would be unthinkable in a produced, controlled advertising environment, big brands are going ahead with plans to use live-streaming video to attract young millennials who ignore many traditional and online ads.
Big Brands Don't Mind Live Periscope Stumbles to Reach Millennials
While glitches would be unthinkable in a produced, controlled advertising environment, big brands are going ahead with plans to use live-streaming video to attract young millennials who ignore many traditional and online ads.