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News & Analysis

Nike Launches New Subscription Service for Children

It is the sports giant's latest plan to keep shoppers coming back to its brands as it struggles with strong competition from Adidas in its US home market and a resurgence in retro brands like Fila and Reebok.

News & Analysis

Nike Launches New Subscription Service for Children

It is the sports giant's latest plan to keep shoppers coming back to its brands as it struggles with strong competition from Adidas in its US home market and a resurgence in retro brands like Fila and Reebok.


News & Analysis

Report: Nike Exploring Sale of Surfwear Brand Hurley

The sportswear giant purchased Hurley in 2002 for an undisclosed sum, in an effort to expand beyond athletic-focused apparel.

News & Analysis

Report: Nike Exploring Sale of Surfwear Brand Hurley

The sportswear giant purchased Hurley in 2002 for an undisclosed sum, in an effort to expand beyond athletic-focused apparel.


News & Analysis

Nike Shoes From 1972 Beat World Record Auction Price

The "Moon Shoe," designed by Nike co-founder and track coach Bill Bowerman for runners at the 1972 Olympics trials, sold for $437,500.

News & Analysis

Nike Shoes From 1972 Beat World Record Auction Price

The "Moon Shoe," designed by Nike co-founder and track coach Bill Bowerman for runners at the 1972 Olympics trials, sold for $437,500.


News & Analysis

Nike Inks Endorsement Deal With Basketball Star Zion Williamson

The world's largest sportswear maker has signed the rising 19-year-old basketball star and No. 1 NBA draft pick to its Jordan brand.

News & Analysis

Nike Inks Endorsement Deal With Basketball Star Zion Williamson

The world's largest sportswear maker has signed the rising 19-year-old basketball star and No. 1 NBA draft pick to its Jordan brand.


News & Analysis

Gen Z’s Sneakerheads Have Shoe Sellers Rolling Out New Kicks Faster Than Ever

Now, independent shoe boutiques — once the vanguard of footwear culture — are hustling to catch up to bigger competitors like Foot Locker and JD Sports.

News & Analysis

Gen Z’s Sneakerheads Have Shoe Sellers Rolling Out New Kicks Faster Than Ever

Now, independent shoe boutiques — once the vanguard of footwear culture — are hustling to catch up to bigger competitors like Foot Locker and JD Sports.


Global Markets

Nike and Lululemon Supplier Pivots Away From Vietnam After Exiting China

With Donald Trump hardening his stance on the Southeast Asian country, Eclat Textile Co. keeping up with the changing landscape of global trade.

Global Markets

Nike and Lululemon Supplier Pivots Away From Vietnam After Exiting China

With Donald Trump hardening his stance on the Southeast Asian country, Eclat Textile Co. keeping up with the changing landscape of global trade.


News & Analysis

Nike Goes Ahead With Arizona Manufacturing Plant

Last week, the state's Governor withdrew the incentive for Nike to build the plant after it cancelled the release of its 'Betsy Ross' sneaker, which was criticised for links with slavery.

News & Analysis

Nike Goes Ahead With Arizona Manufacturing Plant

Last week, the state's Governor withdrew the incentive for Nike to build the plant after it cancelled the release of its 'Betsy Ross' sneaker, which was criticised for links with slavery.


News & Analysis

Stadium Goods and Sotheby's Team up for First-Ever Sneaker Auction

The event underscores the fast-growing status of sneakers as collectibles able to command tens of thousands of dollars.

News & Analysis

Stadium Goods and Sotheby's Team up for First-Ever Sneaker Auction

The event underscores the fast-growing status of sneakers as collectibles able to command tens of thousands of dollars.


News & Analysis

The Battle of the Sneaker Bots

An online economy of tips, proxy servers and automated applications has grown out of the hype-driven sneaker market, and the rise of the casual reseller is only making it harder to shop for the latest releases.

News & Analysis

The Battle of the Sneaker Bots

An online economy of tips, proxy servers and automated applications has grown out of the hype-driven sneaker market, and the rise of the casual reseller is only making it harder to shop for the latest releases.


News & Analysis

Adidas’s New Price Target Leaves Nike in Its Wake

The sportswear manufacturer has outperformed its competitor, raking second-best stock on Europe’s Stoxx 600 Personal & Household Index.

News & Analysis

Adidas’s New Price Target Leaves Nike in Its Wake

The sportswear manufacturer has outperformed its competitor, raking second-best stock on Europe’s Stoxx 600 Personal & Household Index.