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Marketing

10 Campaigns of Autumn/Winter 2016

The Autumn/Winter 2016 campaign season could represent a notable turning point in the use of digital-native techniques in campaign imagery.

Marketing

10 Campaigns of Autumn/Winter 2016

The Autumn/Winter 2016 campaign season could represent a notable turning point in the use of digital-native techniques in campaign imagery.


Fashion Week

Nobility, Misery and Fun at Miu Miu

Quirky Anglophilia informed the collection in silhouettes that ran from Regency tails to Victorian propriety, Edwardian elongation to aristo riding gear.

Fashion Week

Nobility, Misery and Fun at Miu Miu

Quirky Anglophilia informed the collection in silhouettes that ran from Regency tails to Victorian propriety, Edwardian elongation to aristo riding gear.


Sustainability

BoF Exclusive | Prada’s Commitment to CSR: ‘It’s Natural’

In an exclusive conversation with BoF, chairman and executive director of Prada Group, Carlo Mazzi, discusses the company’s newly defined Corporate Social Responsibility initiatives, which integrate social and environmental concerns into its business practise.

Sustainability

BoF Exclusive | Prada’s Commitment to CSR: ‘It’s Natural’

In an exclusive conversation with BoF, chairman and executive director of Prada Group, Carlo Mazzi, discusses the company’s newly defined Corporate Social Responsibility initiatives, which integrate social and environmental concerns into its business practise.


News & Analysis

Top 10 Fashion Films of the Season

BoF's edit of the season's best fashion films proves the industry is waking up to the potential of online video, but progress is slow.

News & Analysis

Top 10 Fashion Films of the Season

BoF's edit of the season's best fashion films proves the industry is waking up to the potential of online video, but progress is slow.


Fashion Week

New Sensations at Miu Miu

Miuccia Prada makes sure that looking bad never looked so good.

Fashion Week

New Sensations at Miu Miu

Miuccia Prada makes sure that looking bad never looked so good.


News & Analysis

Top 10 Campaigns A/W 2015: A Season of New Faces

The top campaigns of the Autumn/Winter 2015 season featured under-the-radar models, rather than high-wattage celebrities and supermodels.

News & Analysis

Top 10 Campaigns A/W 2015: A Season of New Faces

The top campaigns of the Autumn/Winter 2015 season featured under-the-radar models, rather than high-wattage celebrities and supermodels.


China

Digital China Leaving Ostrich Brands Behind

Chinese consumers are flocking to the Internet to make luxury purchases on local e-commerce sites. International luxury goods brands need to get their heads out of the sand to catch up, says Luca Solca, head of luxury goods at Exane BNP Paribas.

China

Digital China Leaving Ostrich Brands Behind

Chinese consumers are flocking to the Internet to make luxury purchases on local e-commerce sites. International luxury goods brands need to get their heads out of the sand to catch up, says Luca Solca, head of luxury goods at Exane BNP Paribas.


News & Analysis

Top 10 Fashion Films of the Season

This season, the most successful fashion films attracted audiences with surreal storylines and unexpected plot twists. Sit back, relax and enjoy BoF's Top 10 Fashion Films of the Season.

News & Analysis

Top 10 Fashion Films of the Season

This season, the most successful fashion films attracted audiences with surreal storylines and unexpected plot twists. Sit back, relax and enjoy BoF's Top 10 Fashion Films of the Season.


News & Analysis

Do Diffusion Lines Still Make Sense?

In the face of fierce competition and heavy cost structures, some brands are rethinking the logic of their diffusion lines.

News & Analysis

Do Diffusion Lines Still Make Sense?

In the face of fierce competition and heavy cost structures, some brands are rethinking the logic of their diffusion lines.


News & Analysis

Top 10 Fashion Films of the Season

LONDON, United Kingdom — As online video consumption continues to grow, short fashion films have become an increasingly important component of brand

News & Analysis

Top 10 Fashion Films of the Season

LONDON, United Kingdom — As online video consumption continues to grow, short fashion films have become an increasingly important component of brand