Hermès


Will the Luxury Party Last?
Top luxury brands delivered strong first half results, propelled by a buoyant US market, a return to European travel and a cheap euro, but risks remain, writes Pierre Mallevays.

Will the Luxury Party Last?
Top luxury brands delivered strong first half results, propelled by a buoyant US market, a return to European travel and a cheap euro, but risks remain, writes Pierre Mallevays.

Why Hermès’ MetaBirkins Lawsuit Has High Stakes for Brands and Creators
The trademark battle over NFTs is set to establish important precedents in how the law treats digital assets, leaving IP attorneys eagerly watching.

Why Hermès’ MetaBirkins Lawsuit Has High Stakes for Brands and Creators
The trademark battle over NFTs is set to establish important precedents in how the law treats digital assets, leaving IP attorneys eagerly watching.

BoF Insights | The New Era of Designer Bags: Redefining Leather Goods Report
Read the latest BoF Insights report to get BoF’s perspective on designer bags and small leather goods, covering key competitive shifts, including what, why and how consumers buy in the US and China, the category’s biggest markets.

BoF Insights | The New Era of Designer Bags: Redefining Leather Goods Report
Read the latest BoF Insights report to get BoF’s perspective on designer bags and small leather goods, covering key competitive shifts, including what, why and how consumers buy in the US and China, the category’s biggest markets.

What Makes a Luxury Store Successful
From distinctive design to high-low experiences, there’s a new list of must-haves for making upscale retail work in 2022.

What Makes a Luxury Store Successful
From distinctive design to high-low experiences, there’s a new list of must-haves for making upscale retail work in 2022.

How Do Fashion’s Biggest Luxury Players Stack Up on Sustainability?
Kering and Burberry top the luxury ranking in this year’s BoF Sustainability Index, while Prada, Capri, Richemont and Tapestry lag.

How Do Fashion’s Biggest Luxury Players Stack Up on Sustainability?
Kering and Burberry top the luxury ranking in this year’s BoF Sustainability Index, while Prada, Capri, Richemont and Tapestry lag.

How Lipstick Became Luxury’s Hottest Accessory
Brands like Dries Van Noten and Hermès have turned a traditionally disposable makeup item into an ultra-luxe collectable product — with a price tag to match.

How Lipstick Became Luxury’s Hottest Accessory
Brands like Dries Van Noten and Hermès have turned a traditionally disposable makeup item into an ultra-luxe collectable product — with a price tag to match.

Is Luxury Recession-Proof?
With the risk of global downturn rising by the day, the fate of luxury brands depends heavily on their positioning, writes Pierre Mallevays.

Is Luxury Recession-Proof?
With the risk of global downturn rising by the day, the fate of luxury brands depends heavily on their positioning, writes Pierre Mallevays.

Could Exotic Skins Go the Same Way as Fur?
While some companies have denounced the use of crocodile, snake and ostrich skins to make high-end leather goods, others are doubling down on the product category.

Could Exotic Skins Go the Same Way as Fur?
While some companies have denounced the use of crocodile, snake and ostrich skins to make high-end leather goods, others are doubling down on the product category.

Are Hermès’ Sales Tactics a Problem in China?
Chinese luxury consumers say they feel increasingly pressured to buy other items before being offered the chance to nab sought-after Birkin and Kelly bags. The sales tactic is reportedly on the rise at brands like Celine and Rolex, too.

Are Hermès’ Sales Tactics a Problem in China?
Chinese luxury consumers say they feel increasingly pressured to buy other items before being offered the chance to nab sought-after Birkin and Kelly bags. The sales tactic is reportedly on the rise at brands like Celine and Rolex, too.

What Makes a Luxury Beauty Brand?
New beauty lines gravitate toward “affordable” or “luxury” branding, but often get stuck somewhere in between. Finding a way out of the mushy middle requires a unique product and attention to detail.

What Makes a Luxury Beauty Brand?
New beauty lines gravitate toward “affordable” or “luxury” branding, but often get stuck somewhere in between. Finding a way out of the mushy middle requires a unique product and attention to detail.