Hermès


BoF Insights | Why Ownership Matters to NFT Shoppers
The recent “MetaBirkin” non-fungible token legal battle surfaced the many digital grey areas around trademarks and authenticity. BoF Insights research sheds light on what consumers think.

BoF Insights | Why Ownership Matters to NFT Shoppers
The recent “MetaBirkin” non-fungible token legal battle surfaced the many digital grey areas around trademarks and authenticity. BoF Insights research sheds light on what consumers think.

Hermès Sales Surged Despite China Shopping Disruptions
Revenues jumped 23 percent in the fourth quarter, contributing to a 'very strong' 2022, said executive chairman Axel Dumas.

Hermès Sales Surged Despite China Shopping Disruptions
Revenues jumped 23 percent in the fourth quarter, contributing to a 'very strong' 2022, said executive chairman Axel Dumas.

Hermès Wins ‘MetaBirkin’ NFTs Trial
A jury in New York sided with the French luxury house in its year-long legal battle against Mason Rothschild over his digital renditions of its famed Birkin bag.

Hermès Wins ‘MetaBirkin’ NFTs Trial
A jury in New York sided with the French luxury house in its year-long legal battle against Mason Rothschild over his digital renditions of its famed Birkin bag.

What We Learned From the MetaBirkin Trial
A jury may decide as soon as today whether Mason Rothschild’s NFTs infringe on Hermès’ trademarked Birkin bag. But the debate over NFTs is only just beginning.

What We Learned From the MetaBirkin Trial
A jury may decide as soon as today whether Mason Rothschild’s NFTs infringe on Hermès’ trademarked Birkin bag. But the debate over NFTs is only just beginning.

What Hermès Really Thinks About NFTs
In the opening days of its trial against the MetaBirkins creator, the luxury house revealed some of its own thinking around web3 and virtual worlds.

What Hermès Really Thinks About NFTs
In the opening days of its trial against the MetaBirkins creator, the luxury house revealed some of its own thinking around web3 and virtual worlds.

Luxury Set for a ‘Bumpy Ride’ in China
Beijing’s Covid-19 policy shift will give the sector a boost in 2023 but a surge in infections and sluggish economic growth could dampen the recovery after an uplift from Chinese New Year.

Luxury Set for a ‘Bumpy Ride’ in China
Beijing’s Covid-19 policy shift will give the sector a boost in 2023 but a surge in infections and sluggish economic growth could dampen the recovery after an uplift from Chinese New Year.

Secondhand Luxury: Opportunity or Threat?
The luxury industry is divided on secondhand goods, with the likes of Balenciaga launching branded resale programmes even as top-end Chanel and Hermès hold out.

Secondhand Luxury: Opportunity or Threat?
The luxury industry is divided on secondhand goods, with the likes of Balenciaga launching branded resale programmes even as top-end Chanel and Hermès hold out.

How Are Luxury Sales (Really) Holding Up?
Strong growth over the summer has allowed high-end brands to push a bullish message despite a deteriorating macroeconomic picture. But signs of trouble may be starting to show.

How Are Luxury Sales (Really) Holding Up?
Strong growth over the summer has allowed high-end brands to push a bullish message despite a deteriorating macroeconomic picture. But signs of trouble may be starting to show.

Does Kering’s US-Centric Strategy Still Make Sense?
Luxury brands have gone all-in on America, but the country’s post-pandemic boom may be on its last legs. That, plus what else to watch for this week.

Does Kering’s US-Centric Strategy Still Make Sense?
Luxury brands have gone all-in on America, but the country’s post-pandemic boom may be on its last legs. That, plus what else to watch for this week.

Can Luxury Bags Be Smart Investments?
As top luxury labels raise prices and tighten distribution, designer bags are garnering higher prices at resale, with some styles from coveted brands retaining a significant portion of their retail value long after purchase.

Can Luxury Bags Be Smart Investments?
As top luxury labels raise prices and tighten distribution, designer bags are garnering higher prices at resale, with some styles from coveted brands retaining a significant portion of their retail value long after purchase.