Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.


When Does It Pay to Let Celebrities Hijack the Runway?
The very thing that boosts brand exposure during fashion week could threaten a luxury house’s most valuable asset. Especially in markets like China.

When Does It Pay to Let Celebrities Hijack the Runway?
The very thing that boosts brand exposure during fashion week could threaten a luxury house’s most valuable asset. Especially in markets like China.

Gucci’s GG Logo Belt Is the Accessory Hit That Keeps on Giving
Sweet-spot pricing, clever merchandising and heavy social media appeal has made the logo belt a blockbuster product for the Italian megabrand. But how long can its magic last?

Gucci’s GG Logo Belt Is the Accessory Hit That Keeps on Giving
Sweet-spot pricing, clever merchandising and heavy social media appeal has made the logo belt a blockbuster product for the Italian megabrand. But how long can its magic last?

Dapper Dan, Designer: On Inclusivity
What the Harlem couturier, who has worked with Gucci to help change the company's corporate culture, has to say about the role of inclusivity in fashion.

Dapper Dan, Designer: On Inclusivity
What the Harlem couturier, who has worked with Gucci to help change the company's corporate culture, has to say about the role of inclusivity in fashion.

What Gucci Learned From Dapper Dan and Its Blackface Crisis
One of the world’s biggest luxury brands is paying for its cultural insensitivity — and trying to change.

What Gucci Learned From Dapper Dan and Its Blackface Crisis
One of the world’s biggest luxury brands is paying for its cultural insensitivity — and trying to change.

Lacoste Ups the Fashion Ante
Designer Louise Trotter has talent and taste, but needs to fine-tune her vision for the brand.

Lacoste Ups the Fashion Ante
Designer Louise Trotter has talent and taste, but needs to fine-tune her vision for the brand.

How Valentino Embraced Diversity
Designer Pierpaolo Piccioli has reimagined the storied Roman fashion house as an extraordinary hybrid of extravagance and inclusivity, casting black models like Sudanese refugee Adut Akech to bring a modern edge to his couture and send a message to the world.

How Valentino Embraced Diversity
Designer Pierpaolo Piccioli has reimagined the storied Roman fashion house as an extraordinary hybrid of extravagance and inclusivity, casting black models like Sudanese refugee Adut Akech to bring a modern edge to his couture and send a message to the world.

In Paris, The #BoF500 Symposium Sparks Conversation on Inclusivity
At a Sunday morning symposium, Sinead Burke, Jillian Mercado, Dapper Dan, Chika Oranika and Phillip Picardi broke down how the fashion industry can become more inclusive on gender, race and ability.

In Paris, The #BoF500 Symposium Sparks Conversation on Inclusivity
At a Sunday morning symposium, Sinead Burke, Jillian Mercado, Dapper Dan, Chika Oranika and Phillip Picardi broke down how the fashion industry can become more inclusive on gender, race and ability.

A New Game Could Be Fashion’s Farmville. Will People Pay to Play?
Former Harpers Bazaar UK Editor-in-Chief Lucy Yeomans is behind Drest, a new fashion styling game. She's betting access to Farfetch's selection and sponsored challenges from Gucci will convince users to pay for virtual goods.

A New Game Could Be Fashion’s Farmville. Will People Pay to Play?
Former Harpers Bazaar UK Editor-in-Chief Lucy Yeomans is behind Drest, a new fashion styling game. She's betting access to Farfetch's selection and sponsored challenges from Gucci will convince users to pay for virtual goods.

Can Stella McCartney Change LVMH From Within?
This week, everyone will be talking about Stella McCartney's first show as part of the LVMH empire, Dover Street Market's new beauty shop in Paris and the unveiling of the BoF 500. Get your BoF Professional Cheat Sheet.

Can Stella McCartney Change LVMH From Within?
This week, everyone will be talking about Stella McCartney's first show as part of the LVMH empire, Dover Street Market's new beauty shop in Paris and the unveiling of the BoF 500. Get your BoF Professional Cheat Sheet.

How Sustainability Became Fashion’s New Battleground
The industry has long treated climate initiatives as a secondary concern, but as scrutiny from consumers and regulators heats up, finding a way to strike the delicate balance between environmental impact and growth is becoming a business imperative.

How Sustainability Became Fashion’s New Battleground
The industry has long treated climate initiatives as a secondary concern, but as scrutiny from consumers and regulators heats up, finding a way to strike the delicate balance between environmental impact and growth is becoming a business imperative.