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Balenciaga

Balenciaga
Luxury

Kering Braces for Aspirational Luxury’s Long Winter

Sales at luxury fashion’s second-biggest group fell 4 percent in the holiday quarter, putting it significantly behind key rivals. The Gucci and Saint Laurent owner is expecting another year of lacklustre growth amid a long-term plan to push its brands upmarket.

Luxury

Kering Braces for Aspirational Luxury’s Long Winter

Sales at luxury fashion’s second-biggest group fell 4 percent in the holiday quarter, putting it significantly behind key rivals. The Gucci and Saint Laurent owner is expecting another year of lacklustre growth amid a long-term plan to push its brands upmarket.


Luxury

Kim Kardashian Returns as Balenciaga Ambassador

The deal comes as the brand works to win back the support of trendsetting clients after a public relations meltdown.

Luxury

Kim Kardashian Returns as Balenciaga Ambassador

The deal comes as the brand works to win back the support of trendsetting clients after a public relations meltdown.


Luxury

How Paper Bags Became Designer Accessories In Their Own Right

Balenciaga’s collaboration with Erewhon is the most high-profile example of the unlikely movement for carrier bags that is sweeping high-fashion, as well as the secondhand market.

Luxury

How Paper Bags Became Designer Accessories In Their Own Right

Balenciaga’s collaboration with Erewhon is the most high-profile example of the unlikely movement for carrier bags that is sweeping high-fashion, as well as the secondhand market.


Beauty

The Business of Beauty Haul of Fame: The Smell of Success

Scenting ultra-exclusive events is beauty’s next big branding opportunity.

Beauty

The Business of Beauty Haul of Fame: The Smell of Success

Scenting ultra-exclusive events is beauty’s next big branding opportunity.


Fashion Week

In Paris, a Season of Normality

Save for a few outliers, simplicity reigned at Paris Fashion Week, writes Angelo Flaccavento.

Fashion Week

In Paris, a Season of Normality

Save for a few outliers, simplicity reigned at Paris Fashion Week, writes Angelo Flaccavento.


Fashion Week

Paris Days Seven and Eight: Brands’ New Day

Balenciaga, Valentino and Louis Vuitton all have their issues, writes Tim Blanks.

Fashion Week

Paris Days Seven and Eight: Brands’ New Day

Balenciaga, Valentino and Louis Vuitton all have their issues, writes Tim Blanks.


Marketing

How Luxury Finally Cracked TikTok

Higher-end fashion labels have become more prolific on the short-form video app in 2023. BoF unpacks how brands are growing buzz on TikTok.

Marketing

How Luxury Finally Cracked TikTok

Higher-end fashion labels have become more prolific on the short-form video app in 2023. BoF unpacks how brands are growing buzz on TikTok.


Fashion Week

Why Does Fashion Need Haute Couture?

On Monday at 10 a.m., a swarm of extremely well-heeled clients — dressed in Schiaparelli looks, holding Schiaparelli bags and wearing bright gold Schiaparelli jewellery, often the same pieces, from the same collections — proceeded en masse into the Petit Palais in Paris.

Fashion Week

Why Does Fashion Need Haute Couture?

On Monday at 10 a.m., a swarm of extremely well-heeled clients — dressed in Schiaparelli looks, holding Schiaparelli bags and wearing bright gold Schiaparelli jewellery, often the same pieces, from the same collections — proceeded en masse into the Petit Palais in Paris.


Fashion Week

Big Wednesday in Paris with Demna and Dossena

Strong design signatures from the past prove you can go back to the future at Balenciaga and Jean Paul Gaultier, writes Tim Blanks.

Fashion Week

Big Wednesday in Paris with Demna and Dossena

Strong design signatures from the past prove you can go back to the future at Balenciaga and Jean Paul Gaultier, writes Tim Blanks.


Technology

AI Marketing Stunts Are Here. Is Fashion Ready?

It’s only getting easier to create AI-generated content like the Balenciaga-Harry Potter mashup, but whether brands should be concerned about how their images are used or try to get in on the action themselves is up for debate.

Technology

AI Marketing Stunts Are Here. Is Fashion Ready?

It’s only getting easier to create AI-generated content like the Balenciaga-Harry Potter mashup, but whether brands should be concerned about how their images are used or try to get in on the action themselves is up for debate.