Amazon
Do Shoppers Still Want Retailers’ Private Brands?
Amazon just closed most of its in-house clothing brands and Macy’s is rethinking its approach. But when done right, store lines can take on a life of their own.
Do Shoppers Still Want Retailers’ Private Brands?
Amazon just closed most of its in-house clothing brands and Macy’s is rethinking its approach. But when done right, store lines can take on a life of their own.
The Asian Retailer Outgunning Amazon and Walmart in South Africa
Shein, founded in China, is gaining a foothold in a nascent e-commerce market in the most industrialised country in Africa and is squaring up to US giants Walmart Inc. and Amazon.com Inc., who want to do the same.
The Asian Retailer Outgunning Amazon and Walmart in South Africa
Shein, founded in China, is gaining a foothold in a nascent e-commerce market in the most industrialised country in Africa and is squaring up to US giants Walmart Inc. and Amazon.com Inc., who want to do the same.
How to Win in Retail: Less Science, More Art
After two decades of investing in the science of retail, it’s time for the industry to better balance technology solutions with a deeper understanding of art, writes Doug Stephens.
How to Win in Retail: Less Science, More Art
After two decades of investing in the science of retail, it’s time for the industry to better balance technology solutions with a deeper understanding of art, writes Doug Stephens.
The Unassuming T-Shirt Brand Trying to Break the DTC Curse
True Classic has emerged from a sea of men’s brands promising the perfect t-shirt, managing to build a big audience without bleeding cash.
The Unassuming T-Shirt Brand Trying to Break the DTC Curse
True Classic has emerged from a sea of men’s brands promising the perfect t-shirt, managing to build a big audience without bleeding cash.
Amazon Prime Day Isn’t the Only Game in Town Anymore
The e-commerce giant’s rivals are planning their own sales events, while Shein and Temu are luring consumers with the promise of year-round discounts. That, plus what else to watch for in the week ahead.
Amazon Prime Day Isn’t the Only Game in Town Anymore
The e-commerce giant’s rivals are planning their own sales events, while Shein and Temu are luring consumers with the promise of year-round discounts. That, plus what else to watch for in the week ahead.
TikTok Rivals Amazon With $20 Billion Shopping Pilot
The social media platform’s shopping program is its fastest-growing feature, with a burgeoning fan base in Southeast Asia.
TikTok Rivals Amazon With $20 Billion Shopping Pilot
The social media platform’s shopping program is its fastest-growing feature, with a burgeoning fan base in Southeast Asia.
What Will Define Beauty’s Next Era of Growth?
From skin care and fragrance to colour cosmetics and hair care, the outlook for the global beauty industry is rosy in the years ahead, even amid hyper-competition, channel mix challenges, and rapid innovation and production cycles. The State of Fashion: Beauty explores what lies ahead.
What Will Define Beauty’s Next Era of Growth?
From skin care and fragrance to colour cosmetics and hair care, the outlook for the global beauty industry is rosy in the years ahead, even amid hyper-competition, channel mix challenges, and rapid innovation and production cycles. The State of Fashion: Beauty explores what lies ahead.
How Amazon Fits Into the New DTC Playbook
Digital brands that once steered clear of Amazon are more open to selling on the marketplace, as the e-commerce slowdown and rising marketing costs makes it harder to find customers on their own.
How Amazon Fits Into the New DTC Playbook
Digital brands that once steered clear of Amazon are more open to selling on the marketplace, as the e-commerce slowdown and rising marketing costs makes it harder to find customers on their own.
Unpacking the Amazon Ads Opportunity for Fashion
BoF sits down with Tanner Elton, Amazon VP of US Advertising Sales, to discover how fashion brands can effectively market with Amazon Ads.
Unpacking the Amazon Ads Opportunity for Fashion
BoF sits down with Tanner Elton, Amazon VP of US Advertising Sales, to discover how fashion brands can effectively market with Amazon Ads.
Why Consumers Are Going to Pay for the Online Return Mess
The pullback on returns comes after the e-commerce sector spent the past two decades removing costs from supply chains and customer service. But returns had barely been touched, leaving them as one of the few places with lots of room for reducing expenses.
Why Consumers Are Going to Pay for the Online Return Mess
The pullback on returns comes after the e-commerce sector spent the past two decades removing costs from supply chains and customer service. But returns had barely been touched, leaving them as one of the few places with lots of room for reducing expenses.