Agenda-setting intelligence, analysis and advice for the global fashion community.
The buzz and hype about non-fungible tokens (NFTs) and the metaverse has gotten even buzzier and hype-ier lately. With sports footwear and apparel powerhouses, Adidas and Nike, recently staking their own claims in this emerging and often misunderstood arena, it’s clear that other companies won’t be far behind. When it comes to subjects that combine next-generation technology and commerce, nobody wants to get left behind.
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