Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Believe The Hype. Everything You Need to Know About AI

Like the internet back in 1993, AI is still in its infancy. It’s impossible to predict exactly where it will take us, but things are developing quickly and in many incredible ways, writes Imran Amed.
L-R: Casablanca, An AI-generated look by designer Alena Stepanova, Casablanca AI, Sheep INC AI
L-R: Casablanca, An AI-generated look by designer Alena Stepanova, Casablanca AI, Sheep INC AI (Casablanca/Luke Nugent, Alena Stepanova, Sheep Inc, Casablanca/Luke Nugent)

LONDON

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Technology
Analysis and advice on how technology is disrupting fashion and creating new opportunities.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.
VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON