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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Existential Question Facing Every Retailer Today

Retailers must create radical value, not just for consumers, but for brands.
UK department store Selfridges creates entertainment value through an intense focus on in-store experience. Andrew Meredith.
UK department store Selfridges creates entertainment value through an intense focus on in-store experience. Andrew Meredith.

Bad retailers will never run out of customers. History suggests that there is always a segment of the consumer population willing to trade down if they believe they can save a dollar or two. Some retailers, like long-beleaguered J.C. Penney, have spent decades proving this thesis.

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