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Agenda-setting intelligence, analysis and advice for the global fashion community.

Opinion: Can the Female Gaze Save Fashion?

Centring women is the key to creating garments they actually want to buy, writes Sarah Richardson.
Bottega Veneta Spring/Summer 2026
Bottega Veneta Spring/Summer 2026 (Launchmetrics.com/Spotlight)
By
  • Sarah Richardson

With sales stagnant, a simple but urgent question has echoed through the fashion conversation: Is fashion still for women?

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