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Agenda-setting intelligence, analysis and advice for the global fashion community.

Fixing Luxury’s Value for Money Problem

As consumers sober up from post-pandemic exuberance and luxury’s value proposition faces increased scrutiny, brands need to take action on creativity, quality and pricing, writes Luca Solca.
Dior on Bond Street on 7th October 2024 in London, United Kingdom. Bond Street is one of the principal streets in the West End shopping district and is very upmarket. It has been a fashionable shopping street since the 18th century. The rich and wealthy shop here mostly for high end fashion and jewellery.
As consumers sober up from post-pandemic exuberance and luxury’s value proposition faces increased scrutiny, brands need to take action on creativity, quality and pricing, writes Luca Solca. (Getty Images)

Luxury brands would like shoppers to think they are purveyors of uniquely crafted masterpieces. They are not. While employing a number of

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Further Reading

Inside Luxury’s Slowdown

Economic headwinds, higher prices and a lack of novel design are all weighing on what was previously fashion’s most dynamic segment. LVMH’s quarterly results Tuesday will offer hotly-watched insights on the severity of the slowdown and how long it will last.

Are Luxury Brands Still Worth It?

Luxury’s results ‘superweek’ underscored just how far consumer demand has fallen. Macroeconomic gloom is part of the problem, but there may be deeper issues with big luxury’s value proposition.

Inside Luxury’s Italian Sweatshops Problem

An Italian probe linking luxury labels including Dior and Armani to labour exploitation — with the supply chains of up to a dozen more brands under the microscope — has exposed a seedy practice deeply embedded in the luxury system, creating an unpredictable PR crisis at a precarious time for the sector, a BoF investigation has found.

In This Article

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