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The Asian Retailer Outgunning Amazon and Walmart in South Africa

Shein is expanding its e-commerce market in Africa and is squaring up to US retail giants who want to do the same.
Shein is expanding its e-commerce market in Africa and is squaring up to US retail giants who want to do the same.
Shein is expanding its e-commerce market in Africa and is squaring up to US retail giants who want to do the same. (Getty Images)

Shein is the most downloaded shopping app on South Africa’s Google Play store. And it isn’t even trying that hard.

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