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Salomon and Arc’teryx Help Amer Sports Defy Downturn With Athleisure Bet

Since its New York Stock Exchange debut in February 2024, the Helsinki-based group, which also owns outerwear brand Arc’teryx and sports equipment maker Wilson, has nearly tripled its market value to $21 billion.
Arc’teryx- and Salomon-owner Amer Sports files for US IPO.
Arc’teryx- and Salomon-owner Amer has defied the downturn. (Courtesy)

 In 2020, Carlo Aragon started the ‘Salomonology’ Instagram page as a fashion moodboard to help him decide whether to invest $150 in a pair of Salomon XT-6s.

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