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Amazon Prime Day Set to Lift US Online Sales to $23.8 Billion, Adobe Estimates

Year-on-year sales from July 8 to 11 are expected to rise 28.4 percent across US retailers.
Amazon Prime Day.
E-commerce giant Amazon.com has extended its Prime Day sales window to 96 hours. (Shutterstock)

Online spending is expected to surge to $23.8 billion across US retailers during a 96-hour

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