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Japanese Brands Take Divergent Positions on Xinjiang Cotton

As backlash over stances on Xinjiang cotton grows, Japanese brands face a familiar predicament in deciding how to proceed.
Sportswear by Asics | Source: Asics

Japanese apparel brands caught in the crossfire of the recent threats of boycotts against around a dozen international fashion labels that refuse to use cotton sourced from Xinjiang, or remain affiliated with international organisations, such as the Better Cotton Initiative (BCI), that have a policy of not sourcing Xinjiang cotton, are in somewhat familiar territory.

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