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China’s Cautious Consumers Offer Clues for Post-Pandemic World

Unequal distribution of savings in the wake of Covid-19 and lingering virus worries have prompted more conservative spending habits.
Customers shop for perfumes at Haikou Riyue Plaza Duty Free Shop. Getty Images.
Customers shop for perfumes at Haikou Riyue Plaza Duty Free Shop. Getty Images.

Consumers in China remain cautious even though the Covid-19 outbreak has been under control for much of the past year. That’s offering clues for the kind of spending patterns that emerge globally once pent up demand fades.

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