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Beauty Brand Il Makiage Acquires AI Start-Up

The acquisition marks the second technology company the brand L Catterton-backed beauty brand has purchased.
Il Makiage's Woke Up Like This foundation. Il Makiage.
Il Makiage's Woke Up Like This foundation. (Il Makiage)
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Il Makiage announced the acquisition of Voyage81, which owns patented technology that enables hyperspectral imaging capabilities on smartphones, allowing users to see in the ultraviolet and infrared wavelengths. The technology can be utilised in the beauty industry to perform various types of analysis on skin and hair.

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About the author
Joan Kennedy
Joan Kennedy

Joan Kennedy is Correspondent at The Business of Fashion. She is based in New York and covers beauty and marketing.

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