Member Exclusives
Gen Z Has a New Favourite Supplement. Nobody Can Agree How to Sell It.
As fibre surges in popularity among Gen Z, supplement brands are splintering in how they approach public messaging surrounding the nutrient’s wide-ranging benefits — with some purportedly inflating claims and leaning into anti-fat messaging.
Gen Z Has a New Favourite Supplement. Nobody Can Agree How to Sell It.
As fibre surges in popularity among Gen Z, supplement brands are splintering in how they approach public messaging surrounding the nutrient’s wide-ranging benefits — with some purportedly inflating claims and leaning into anti-fat messaging.
Drunk Elephant Isn’t Shiseido’s Only Problem
Japan’s largest beauty company posted its first loss in decades after writing down Drunk Elephant. With a turnaround in progress, it needs to revisit its overall brand mix to prove it can — or can’t — evolve.
Drunk Elephant Isn’t Shiseido’s Only Problem
Japan’s largest beauty company posted its first loss in decades after writing down Drunk Elephant. With a turnaround in progress, it needs to revisit its overall brand mix to prove it can — or can’t — evolve.
Will the Kering Hope Trade Hold Up?
In this week’s High Margin newsletter: Kering shares pop off again as its sales decline slows — despite a lack of clarity on Gucci’s next steps.
Will the Kering Hope Trade Hold Up?
In this week’s High Margin newsletter: Kering shares pop off again as its sales decline slows — despite a lack of clarity on Gucci’s next steps.
Exclusive: InStyle Taps Julia Fox for New Social Media Series
Following the success of its first foray into episodic social media content, 'The Intern,' the publication is launching its second series called ‘The Boss’ with a famous face at the centre
Exclusive: InStyle Taps Julia Fox for New Social Media Series
Following the success of its first foray into episodic social media content, 'The Intern,' the publication is launching its second series called ‘The Boss’ with a famous face at the centre
Ralph Lauren Continues Its Winter Marketing Blitz at Home
Following a buzzy menswear show in Milan and outfitting Team USA for the Winter Olympics, Ralph Lauren returned home to New York City to present its latest womenswear collection, a key growth area for the brand.
Ralph Lauren Continues Its Winter Marketing Blitz at Home
Following a buzzy menswear show in Milan and outfitting Team USA for the Winter Olympics, Ralph Lauren returned home to New York City to present its latest womenswear collection, a key growth area for the brand.
Worldview | Dubai Fashion Week Turns to Asian Talent
This week’s round-up of global markets fashion business news also features Chinese apparel giant Icicle, India’s gemstones and US trade deals with Haiti, El Salvador and Guatemala.
Worldview | Dubai Fashion Week Turns to Asian Talent
This week’s round-up of global markets fashion business news also features Chinese apparel giant Icicle, India’s gemstones and US trade deals with Haiti, El Salvador and Guatemala.
‘Every Shirt Has a Story’: The Designers Saving Football Kits From Landfill
The increasing popularity of retro football kits has helped to ease the flow of polyester garments to landfill sites.
‘Every Shirt Has a Story’: The Designers Saving Football Kits From Landfill
The increasing popularity of retro football kits has helped to ease the flow of polyester garments to landfill sites.
South Asian Menswear Steps Onto the Global Stage
Designers from India, Pakistan and Bangladesh are translating artisanal techniques, heritage embellishments and textile traditions into modern menswear with global appeal.
South Asian Menswear Steps Onto the Global Stage
Designers from India, Pakistan and Bangladesh are translating artisanal techniques, heritage embellishments and textile traditions into modern menswear with global appeal.
Leaders from Sephora, Rare Beauty, Amouage and More Join The Business of Beauty Global Awards Jury
Priya Venkatesh, Scott Friedman, Raymond James’ Vennette Ho and more will judge our annual awards, honouring and platforming the new voices shaping the future of beauty and wellness.
Leaders from Sephora, Rare Beauty, Amouage and More Join The Business of Beauty Global Awards Jury
Priya Venkatesh, Scott Friedman, Raymond James’ Vennette Ho and more will judge our annual awards, honouring and platforming the new voices shaping the future of beauty and wellness.
Colostrum Supplement Sales Are Booming, But the Science Is Thin
Celebrity endorsements have driven more than $22 million in US sales, a 3,000% increase from two years earlier.
Colostrum Supplement Sales Are Booming, But the Science Is Thin
Celebrity endorsements have driven more than $22 million in US sales, a 3,000% increase from two years earlier.
Kering Pledges Return to Growth Despite Sweeping Store Closures
The French luxury conglomerate’s quarterly sales fell less than expected ahead of Demna’s high-stakes Gucci debut.
Kering Pledges Return to Growth Despite Sweeping Store Closures
The French luxury conglomerate’s quarterly sales fell less than expected ahead of Demna’s high-stakes Gucci debut.
A Step-by-Step Guide to Getting Ready for AI Agents
Making sure AI agents can seamlessly buy your products takes more than cleaning up product data and then sitting back and waiting for them to find you. BoF breaks down what brands need to know.
A Step-by-Step Guide to Getting Ready for AI Agents
Making sure AI agents can seamlessly buy your products takes more than cleaning up product data and then sitting back and waiting for them to find you. BoF breaks down what brands need to know.