Member Exclusives
Inside Unilever’s Plan to Make Vaseline TikTok Famous
Executives at the beauty giant are tapping social media creators in their marketing for the 150 year-old petroleum jelly as more brands eschew traditional media channels.
Inside Unilever’s Plan to Make Vaseline TikTok Famous
Executives at the beauty giant are tapping social media creators in their marketing for the 150 year-old petroleum jelly as more brands eschew traditional media channels.
The Top Trends That Will Define Beauty in 2026
From global K-beauty category expansion to at-home medspa alternatives, beauty is becoming even more expert-led, targeted and internationally influenced in 2026.
The Top Trends That Will Define Beauty in 2026
From global K-beauty category expansion to at-home medspa alternatives, beauty is becoming even more expert-led, targeted and internationally influenced in 2026.
Opinion: The World Cup Is Nike’s to Lose Versus Adidas
CEO Elliott Hill must see off both Adidas and upstarts to make the most of the World Cup opportunity, writes Andrea Felsted.
Opinion: The World Cup Is Nike’s to Lose Versus Adidas
CEO Elliott Hill must see off both Adidas and upstarts to make the most of the World Cup opportunity, writes Andrea Felsted.
Opinion: A Birkin Looks Better on Your Arm Than in a Hedge Fund
With the boom of the secondhand-luxury-goods market, an actual fund that attempts to make money off the secondary luxury handbag market is the next logical step, writes Allison Schrager.
Opinion: A Birkin Looks Better on Your Arm Than in a Hedge Fund
With the boom of the secondhand-luxury-goods market, an actual fund that attempts to make money off the secondary luxury handbag market is the next logical step, writes Allison Schrager.
The Best of BoF 2025: Conglomerates, Controversy and Consolidation
The beauty industry's M&A machine roared back into action in 2025, with no shortage of blockbuster sales and surprise consolidation. It was also a year with no shortage of flashpoint moments or controversial characters, reflecting the wider fractious social media and political climate.
The Best of BoF 2025: Conglomerates, Controversy and Consolidation
The beauty industry's M&A machine roared back into action in 2025, with no shortage of blockbuster sales and surprise consolidation. It was also a year with no shortage of flashpoint moments or controversial characters, reflecting the wider fractious social media and political climate.
Shoppers Shun UK High Streets Despite Lure of Boxing Day Sales
Central London recorded a 7.7 percent decline in visitors compared with a year earlier.
Shoppers Shun UK High Streets Despite Lure of Boxing Day Sales
Central London recorded a 7.7 percent decline in visitors compared with a year earlier.
The Best of BoF 2025: A Year of Global Upheaval
Trade turmoil, luxury's slowdown and shifting consumer behaviours reshaped global fashion in 2025, pressuring manufacturers from Vietnam to China while opening frontiers in India, Africa and Latin America. But creative resilience and bold investment signalled where the industry may find its next wave of growth.
The Best of BoF 2025: A Year of Global Upheaval
Trade turmoil, luxury's slowdown and shifting consumer behaviours reshaped global fashion in 2025, pressuring manufacturers from Vietnam to China while opening frontiers in India, Africa and Latin America. But creative resilience and bold investment signalled where the industry may find its next wave of growth.
Ronald Lauder Is Optimistic About 2026 but Worried About Mamdani
Billionaire cosmetics heir Ronald Lauder, 81, remains optimistic about 2026 expressing hope for solving problems and focusing on defeating incumbent Democrat Kathy Hochul in the New York governor’s race.
Ronald Lauder Is Optimistic About 2026 but Worried About Mamdani
Billionaire cosmetics heir Ronald Lauder, 81, remains optimistic about 2026 expressing hope for solving problems and focusing on defeating incumbent Democrat Kathy Hochul in the New York governor’s race.
Shein’s Global Ambitions Survive French Store Uproar
Almost two months after its doors opened, efforts to resist the fast-fashion retailer in France are falling flat.
Shein’s Global Ambitions Survive French Store Uproar
Almost two months after its doors opened, efforts to resist the fast-fashion retailer in France are falling flat.
In Beauty, Private Equity Is Hot Again
As strategic firms slow down their shopping sprees and venture capital dollars dry up, PE firms’ reputation for asset stripping is a thing of the past. Founders are now often hoping for private equity buyouts, but want to be sure there can be a true partnership.
In Beauty, Private Equity Is Hot Again
As strategic firms slow down their shopping sprees and venture capital dollars dry up, PE firms’ reputation for asset stripping is a thing of the past. Founders are now often hoping for private equity buyouts, but want to be sure there can be a true partnership.
Fashion’s Hottest New Sales Strategy Is One of Its Oldest
As wholesale continues to be challenged and marketing costs soar, trunk shows are fuelling sales — that is, for brands that know how to get in front of the right people.
Fashion’s Hottest New Sales Strategy Is One of Its Oldest
As wholesale continues to be challenged and marketing costs soar, trunk shows are fuelling sales — that is, for brands that know how to get in front of the right people.
An Innovative Factory Runs Into Sustainability’s Scalability Problem
Heat pumps similar to those widely used in homes and buildings offer a glimpse of how fashion manufacturers might slash their emissions, if only there were a one-size-fits-all solution.
An Innovative Factory Runs Into Sustainability’s Scalability Problem
Heat pumps similar to those widely used in homes and buildings offer a glimpse of how fashion manufacturers might slash their emissions, if only there were a one-size-fits-all solution.