Member Exclusives
Estée Lauder Is Having Some Trouble at Home
International sales at brands like La Mer and Le Labo are improving, but the cosmetics conglomerate is still struggling to connect with American consumers.
Estée Lauder Is Having Some Trouble at Home
International sales at brands like La Mer and Le Labo are improving, but the cosmetics conglomerate is still struggling to connect with American consumers.
How Fashion Is Breaking Through the Super Bowl Noise
Building on fashion’s breakout Super Bowl in 2025, brands are getting even more creative in how they show up this year as the frenzy around the Big Game reaches new heights.
How Fashion Is Breaking Through the Super Bowl Noise
Building on fashion’s breakout Super Bowl in 2025, brands are getting even more creative in how they show up this year as the frenzy around the Big Game reaches new heights.
Exclusive: The NFL’s Abercrombie Partnership Faces the Super Bowl Test
NFL commissioner Roger Goodell and Abercrombie & Fitch CEO Fran Horowitz spoke to The Business of Fashion about their fashion strategy designed to deepen fandom and cultural relevance while expanding the league’s commercial playbook.
Exclusive: The NFL’s Abercrombie Partnership Faces the Super Bowl Test
NFL commissioner Roger Goodell and Abercrombie & Fitch CEO Fran Horowitz spoke to The Business of Fashion about their fashion strategy designed to deepen fandom and cultural relevance while expanding the league’s commercial playbook.
Does Beauty Really Care About the Super Bowl?
While fashion brands have flocked to the big game for activations and sponsorships, cosmetics, skincare and hair care lines have largely sat on the sidelines.
Does Beauty Really Care About the Super Bowl?
While fashion brands have flocked to the big game for activations and sponsorships, cosmetics, skincare and hair care lines have largely sat on the sidelines.
What Is ‘Ski Care’ and Why Are Beauty Brands Obsessed With it?
Beauty has joined the winter sports rush, pitching skincare and sunscreen as equipment every bit as essential as goggles and poles.
What Is ‘Ski Care’ and Why Are Beauty Brands Obsessed With it?
Beauty has joined the winter sports rush, pitching skincare and sunscreen as equipment every bit as essential as goggles and poles.
Pieter Mulier to Design Versace, Prada Group Confirms
The outgoing Alaïa designer and long-time lieutenant of Prada co-creative director Raf Simons will be tasked with revitalising Prada Group’s new acquisition, following the ouster of Dario Vitale in December.
Pieter Mulier to Design Versace, Prada Group Confirms
The outgoing Alaïa designer and long-time lieutenant of Prada co-creative director Raf Simons will be tasked with revitalising Prada Group’s new acquisition, following the ouster of Dario Vitale in December.
Is the Storm Blowing Over for Watchmakers? Yes and No
It’s a case of winners and losers for Swiss watchmakers, as the strongest brands shoot ahead, widening the gap with their smaller rivals, writes Robin Swithinbank. Plus, Rolex’s LIV Golf tie-up and The Honourable Merchants Group’s pause.
Is the Storm Blowing Over for Watchmakers? Yes and No
It’s a case of winners and losers for Swiss watchmakers, as the strongest brands shoot ahead, widening the gap with their smaller rivals, writes Robin Swithinbank. Plus, Rolex’s LIV Golf tie-up and The Honourable Merchants Group’s pause.
Meet the Next Generation of Influencers
Teens are taking over social feeds and racking up bigger partnerships than ever before — but young creators play by a different set of rules than their predecessors.
Meet the Next Generation of Influencers
Teens are taking over social feeds and racking up bigger partnerships than ever before — but young creators play by a different set of rules than their predecessors.
How Dior and Chanel Are Tackling Fashion’s Pricing Problem
France’s biggest couture giants are bulking up their assortments of handbags and small accessories at the lower end of their offer as they seek to reengage customers after years of some of the industry’s punchiest price hikes.
How Dior and Chanel Are Tackling Fashion’s Pricing Problem
France’s biggest couture giants are bulking up their assortments of handbags and small accessories at the lower end of their offer as they seek to reengage customers after years of some of the industry’s punchiest price hikes.
When Taste Is All Over TikTok
Fashion’s ability to sell cultural capital comes under pressure when brand codes are common knowledge and style cues travel at the speed of social media, writes Robert Williams. Does luxury’s signalling power need stronger encryption?
When Taste Is All Over TikTok
Fashion’s ability to sell cultural capital comes under pressure when brand codes are common knowledge and style cues travel at the speed of social media, writes Robert Williams. Does luxury’s signalling power need stronger encryption?
Shein Tried to Turn Brazil Into a Production Hub. Local Factories Walked Away
Progress stalled after Shein demanded that local suppliers lower prices and deliver orders faster than they could manage, Reuters reported.
Shein Tried to Turn Brazil Into a Production Hub. Local Factories Walked Away
Progress stalled after Shein demanded that local suppliers lower prices and deliver orders faster than they could manage, Reuters reported.
Which Winter Olympians Will Score Beauty Deals?
As beauty and wellness brands increasingly market against sports, the Winter Olympics provides them an opportunity to cast for fresh campaign faces.
Which Winter Olympians Will Score Beauty Deals?
As beauty and wellness brands increasingly market against sports, the Winter Olympics provides them an opportunity to cast for fresh campaign faces.