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Agenda-setting intelligence, analysis and advice for the global fashion community.

What the Start-Ups That Avoided the DTC Crash Have in Common

The fashion brands and platforms reporting results this week have been hit hard by slowing e-commerce growth — with one exception. Plus, your calendar for the coming week’s most important events.
Allbirds campaign for its latest running shoe with SwiftFoam, a cushioned sole made from castor bean oil.
Allbirds, The RealReal, Warby Parker and other fashion start-ups are racing to convince investors they can reliably turn a profit. (JERRY BUTTLES)

If the buzzword of the direct-to-consumer boom was “disrupt,” the word of the bust is “next.”

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