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Can Amer Sports Run Where Birkenstock Stumbled?

The owner of Arc’teryx, Salomon and Wilson is headed for an initial public offering this week. It’s hoping its public debut will go better than the last big fashion listing.

Arc'teryx, Salomon, climbing, running, fashion, gorpcore, Anta sports — Amer Sports, which owns brands including Arc'teryx and Salomon, is expected to go public this week. (Arc'teryx)

By

Brian Baskin

28 January 2024

BoF PROFESSIONAL

The comparisons between fashion’s latest initial public offering and the last one practically write themselves. Amer Sports, owner of Arc’teryx, Salomon and other sporty brands, which is expected to list in New York this week, and Birkenstock, which went public in October, both sell functional-looking gear with

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About the author

Brian Baskin

Brian Baskin is Executive Editor at The Business of Fashion. He is based in New York and oversees BoF's beauty, retail, direct-to-consumer, technology, marketing and workplace verticals.

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Retail:Activewear

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