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Agenda-setting intelligence, analysis and advice for the global fashion community.

Vogue, Louis Vuitton and the State of Fashion Media

Emma Stone’s Vuitton-only shoot was billed as an artistic tribute — not a commercial deal. Yet it highlights the increasingly blurred lines between the brands that fund fashion magazines and the images they publish.
American Vogue September 2025 cover featuring Emma Stone.
American Vogue September 2025 cover featuring Emma Stone. (Condé Nast/Vogue)

When American

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Further Reading

Anna Wintour Makes Room for New Editorial Leader at US Vogue

Wintour has begun the search for a new ‘head of editorial content’ to steer day-to-day operations at the American edition of Vogue. The longtime editor-in-chief will continue to oversee the title as global editorial director of Vogue as well as chief content officer at publisher Condé Nast.

About the author
Diana Pearl
Diana Pearl

Diana Pearl is Senior News and Features Editor at The Business of Fashion. She is based in New York and drives BoF’s marketing and media coverage.

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