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Agenda-setting intelligence, analysis and advice for the global fashion community.

Will the Farfetch-YNAP Deal Work? It’s Complicated.

This week, Richemont sold a big stake in loss-making Yoox Net-a-Porter to rival Farfetch, giving the fashion platform a major boost. But it’s hard to make money in online luxury, where the path to profitability remains challenging.
Farfetch will acquire a 47.5 percent stake in Yoox Net-a-Porter from Cartier-owner Richemont, as part of a complex agreement that contains provisions for a full acquisition within a few years.
Farfetch will acquire a 47.5 percent stake in Yoox Net-a-Porter from Cartier-owner Richemont, as part of a complex agreement that contains provisions for a full acquisition within a few years. ( Collage by BoF)

This week, Swiss luxury group Richemont announced that

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