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Agenda-setting intelligence, analysis and advice for the global fashion community.

Can Big Luxury Build New Fashion Brands?

LVMH’s decision to pull the plug on the Fenty fashion label it launched with Rihanna only two years ago underscored just how elusive start-up success has been for Europe’s big luxury groups.
Delphine Arnault, Bernard Arnault, Rihanna and Alexandre Arnault attend Fenty Launch in Paris in May 2019. Getty Images.
Delphine Arnault, Bernard Arnault, Rihanna and Alexandre Arnault attend Fenty Launch in Paris in May 2019. Getty Images. (JULIEN HEKIMIAN +33 611042864)

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