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Agenda-setting intelligence, analysis and advice for the global fashion community.

Luxury’s China Report Card: Who’s Winning and Why

LVMH and Hermès saw sales surge in the first quarter of the year, buoyed by strong demand in China. What lessons can other brands learn from their strategies?
Luxury giants, including Gucci and Moncler, celebrated a strong start to 2021. BoF Collage.
Luxury giants, including Gucci and Moncler, celebrated a strong start to 2021. BoF Collage.

Last month, luxury giants celebrated a strong start to the year.

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