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Agenda-setting intelligence, analysis and advice for the global fashion community.

Luxury Set for a ‘Bumpy Ride’ in China

Beijing’s Covid-19 policy shift will give the sector a boost in 2023 but a surge in infections and sluggish economic growth could dampen the recovery after an uplift from Chinese New Year.
Tourists visit the Xi'an City Wall decorated with illuminated lanterns during a lantern show ahead of the upcoming Chinese Spring Festival.
Tourists visit the city wall in Xi'an, China, decorated with illuminated lanterns celebrating the year of the rabbit ahead of the Lunar New Year and Spring Festival holiday period. (Getty Images)

Luxury’s much-needed China recovery is finally on the horizon, as the country moves away from its strict zero-Covid stance.

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