Pantone Unveils Magenta as 2023 Colour of the Year
Viva magenta, a red tone, will encourage optimism and allude to the rise of the virtual world as well as technology such as artificial intelligence in the months to come, the company said.

Upstart brands with cheaper prices and a wide range of styles are winning over younger consumers.

Upstart brands with cheaper prices and a wide range of styles are winning over younger consumers.
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Viva magenta, a red tone, will encourage optimism and allude to the rise of the virtual world as well as technology such as artificial intelligence in the months to come, the company said.
The direct-to-consumer intimates brand will be stocked in 25 Urban Outfitters stores and on its website starting Aug. 1, the company announced Monday. It marks Parade’s first partnership with a third-party retailer.
Digital fashion maker DressX has partnered with American brand Jason Wu to release a wearable NFT of First Lady Michelle Obama’s 2009 Inaugural Ball gown.