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Agenda-setting intelligence, analysis and advice for the global fashion community.

How to Get Ahead in Fashion’s Stagnant Job Market

Tariffs, AI fears and shaky economics have slowed hiring but there are ways talent and brands can find opportunity in the standstill.
The overall economy added a net 106,000 jobs between May and July, by far the slowest three-month stretch since the pandemic.
The overall economy added a net 106,000 jobs between May and July, by far the slowest three-month stretch since the pandemic. (Shutterstock)

A few days ago, Paula Reid, an executive coach and president of the talent search firm Reid & Co., asked a top retail executive whether he was happy in his current role.

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Further Reading

The CEO You Hire When Your Brand Is in Trouble

From Kering to Nike to Everlane, fashion and beauty companies are turning to fixers to get back on track — with mandates to steady finances, reset culture and reignite consumer desire.

AI Is Coming for Fashion’s Creative Class

As generative artificial intelligence takes on work once reserved for stylists, photographers, and PR strategists, creatives are being pushed to prove the value of human ingenuity — and find new ways to protect it.

Executive Memo | Selling to Consumers in Uncertain Times

As inflation persists and consumer confidence remains low, brands face a critical challenge: how to sell to a more cautious, value-driven shopper without diluting their cachet. From smarter pricing strategies to sharper audience targeting, executives must recalibrate fast to stay competitive in a volatile economy.

About the author
Sheena Butler-Young
Sheena Butler-Young

Sheena Butler-Young is Senior Correspondent at The Business of Fashion. She is based in New York and covers workplace, talent and issues surrounding diversity and inclusion.

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