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Agenda-setting intelligence, analysis and advice for the global fashion community.

Rent-a-CEO: Why More Fashion Brands Are Hiring Part-Time Executives

From beauty labels like BLK/OPL to retailers such as Lulus, more companies are tapping seasoned fractional talent who bring expertise and low commitment in a volatile economic climate.
April Uchitel, founder and CEO of The Board; Black Opal LLC co-owners Cheryl Mayberry McKissack and Desiree Rogers.
April Uchitel, founder and CEO of The Board; Black Opal LLC co-owners Cheryl Mayberry McKissack and Desiree Rogers. (Courtesy/BoF Team)

Six years after Desiree Rogers bought beauty brands BLK/OPL and Fashion Fair she says she’s finally cracked the code on hiring the best executive

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Further Reading

The CEO You Hire When Your Brand Is in Trouble

From Kering to Nike to Everlane, fashion and beauty companies are turning to fixers to get back on track — with mandates to steady finances, reset culture and reignite consumer desire.

When Two CEOs Are Better Than One

Brands like Warby Parker and Glow Recipe are thriving with two leaders at the top — but experts caution the model only works when the market conditions are right, roles are clearly defined and egos stay in check.

About the author
Sheena Butler-Young
Sheena Butler-Young

Sheena Butler-Young is Senior Correspondent at The Business of Fashion. She is based in New York and covers workplace, talent and issues surrounding diversity and inclusion.

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